Swiss Management Center University:Swiss Management Center University (SMC University), located in Zug & Vevey, Switzerland is a leader in educating successful managers and high potentials from all over the world. SMC University's online BBA, MBA and DBA degree programs are among the leading distance learning programs world-wide. Our flexible online programs can be followed part-time from any place in alignment with the students' personal and professional commitments.
Email: Contact us below ( or request a callback ).Accreditation:
SMC is accredited by the Association of Collegiate Business Schools and Programs (ACBSP), the leading specialized accreditation association for business education supporting, celebrating, and rewarding teaching excellence.
Online Bachelor of Business Administration Degree:
The Bachelor of Business Administration (BBA) degree program develops a thorough understanding of business in its different aspects. It is ideal for candidates who wish to obtain a thorough academic and professional qualification by expanding basic knowledge in the various fields of business, applicable at the workplace.
Graduates gain access to reputed MBA programs, including those of SMC. The BBA is strongly oriented towards the practical application of theory. It is a combination of theoretical content and extensive academic and industry related exposure.
The BBA program consists of a Core and Specialization Stage. Graduation requirements include the writing and defense of a Thesis, subsequent to completion of all required courses.
Core Subjects include:
- Business Math & Statistics
- Microeconomics
- Governme
nt & Business
- Business Law
- Introduction to Marketing
- Introduction to Finance
- Accounting I
- Media & Communication
- Management & Business
- Macroeconomics
- History of World Economy
- Human Resources Management
- Business Critical IT Applications
- Business Cultures & Protocol
- Presentation & Communication Skills
- Managerial Finance
- Marketing Management
- Public Relations
- Accounting II
- International Economics
- Financial Institutions & Markets
- Management Information Systems
Specialization Stage:
- Corporate Finance
- Global Marketing
- Business Policy & Strategy
- Purchasing & Supply Chain Management
- Entrepreneurship
- Sales Mgmt. & Consumer Behaviour
- Financial Statement Analysis
- International Business & Trade
