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| Position wanted: |
Production & Sourcing Manager |
| Job category: |
FashionMarketing/PR |
| Objective and Resume Summary: |
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ĉ MBA (Marketing) with over 9 years of experience in Marketing. Lastly was associated with US Apparel & Textiles (Pvt) Ltd, Lahore as Manager Marketing/Merchandising.
ĉ A keen planner and strategist with proven abilities in image and brand building, growing and managing professional associates and client relationships.
ĉ Have expertise in development and implementation of business strategies, systems development, product positioning and CRM.
ĉ An effective communicator and team leader with proven team building and management abilities. Extensive experience in merchandising and product development of denim garments and fabrics for top most brands.
Areas Of Expertise
Marketing
„X Develop marketing strategies to build consumer preference and drive volumes.
„X Analyze market trends, sales performance through channels, and other critical trends.
Business Development
„X Identify and develop new streams for long term revenue growth and maintaining relationships with customers to achieve repeat/ referral business.
„X Lead, train and motivate teams ensuring their career development & positive contribution to the company.
Brand Management
„X Build brand focus in conjunction with operational requirements.
„X Implement various pre-sales and post-sales activities to capture the market.
„X Ensure maximum brand visibility and capture optimum market shares.
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| Skills: |
Product & Sourcing |
| Known languages (and levels): |
English-Very GoodHindi-GoodOther: Urdu
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| Type of Employment wanted: |
Full Time
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| Minimum Yearly Salary in Numbers: |
70000 USD
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| Current Location: |
Canada, Quebec, Montréal |
| Education History, Qualifications & other additional information: |
| Level of Education: |
Masters
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„X Master of Business Administration (Marketing) from Quaid-e-Azam University, Islamabad in 1999.
„X Bachelor in Commerce from Punjab University in 1996.
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| Work History & Experience: |
| Years of Work Experience: |
7 to 10 Years |
Since June¡¦ 07 working with US Apparel & Textiles (Pvt) Ltd, Lahore as Manager Marketing/Merchandising
The Accountabilities & Attainments
„X Introduced two major customers of USA market ¡§Levi¡¦s¡¨ & ¡§Aalfs¡¨ in US Apparel.
„X Booked almost 900,000 garments of Levi¡¦s in 1 year time (2008) and shipped 650,000 garments without any air shipment till date.
„X Introduced Red Tab Women division of Levi¡¦s and started successful production in Super Stretch fabric for women market in USA.
„X Introduced and booked Levi¡¦s Australia Core program with initial qty of 300,000 garments for year 2009.
„X Booked fashion program of JC Penney brand ARIZONA under the banner of ¡§Aalfs¡¨ and shipped whole program of 500,000 garments on time without any Air shipment.
„X Negotiated price and lead-time with customers.
„X Ensured
o The best pre-sale and post-sale services to all customers for a long time business relationship.
o Best merchandising skills used for on time availability of trims, sundries, fabric for production.
o To meet the protocol of customers for smooth transition of whole process from development to shipment.
„X Worked with all relative departments to plan production of respective brands and ensure to meet committed shipment dates.
„X Continuous follow up with production to ensure meet customers required shipment dates.
„X Finalized the cost of products with cooperation of Production, Finance and Logistics department.
„X Responsible of costing of products and negotiations with customers to have best prices with required lead time keeping in view the style & wash of the products.
„X Responsible to make garments collection for customers keeping in view the current & new trends of market.
„X Always keep update with new fashion trends and customers requirements while selecting fabrics & washes for new collections.
Since April¡¦06 working with US Denim Mills Limited, Lahore as Deputy Manager Marketing
The Accountabilities & Attainments
„X Co-ordinated local Sales and European Section of Marketing department for fabrics.
„X Identified and involved in marketing fabrics to selected customers for the sale of fabrics.
„X Negotiated price and lead-time with customers.
„X Ensured
o The best pre-sale and post-sale services to all customers for a long time business relationship.
o Completion of necessary documentation regarding agreements of sales to local and international customers.
„X Finalized the cost of products with cooperation of Production, Finance and Logistics department.
„X Headed R&D section of marketing for newly established US Denim Mills.
„X Developed
o Rich collection of 80+ approved fabrics in less than 2 months period of time.
o Sampling procedures and marketing tools to market developed fabrics to customers.
„X Introduced new channels to sell left over fabrics to get maximum price.
March¡¦01-February¡¦06 worked with Crescent Bahuman Ltd, Pindi Bhattian as Brand Manager
The Accountabilities & Attainments
„X Managed the customer A/Cs of following internationally renowned brands of Denim Jeans including:
- Limited Express (USA) - Carrera (Italy)
- Ben Sherman (UK) - Dress Mann International (Norway)
- Stone Age (Pakistan)
„X Organized products/ fabrics (Denim & Woven) presentation at the start of each season to all customers.
„X Ensured on time deliveries to customers for samples and production.
„X Negotiated price and lead time with customers.
„X Worked with all relative departments to plan production of respective brands and ensure to meet committed shipment dates.
„X Handled the newly established section of marketing Denim Fabric & Garment to new customer for 1 Year.
„X Initiated
o The sale of high quality Denim fabrics to the local garment manufacturers; first time in the history of CBL raised the sales from zero to PKR 140 million during this tenure.
o The start of local sales of yarn from CBL plat form and raised sales of yarn from zero to PKR 75 million in three months tenure.
„X Co-ordinated customer complaints related to all brands catered at CBL. With effective follow up and taking corrective measures on customer¡¦s complaints these have been reduced to 27%.
„X Handled and made system of the local development of Trims & Sundries with a motive of cost saving.
„X Managed sale of all types of garments and dead stock items at CBL.
„X Co-ordinated newly established cotton procurement department of CBL for 18 months and then handed over to the Supply Chain department.
Feb¡¦00-Mar¡¦01 Y-Z Corporation, Sialkot as Deputy Manager Marketing
The Accountabilities & Attainments
„X Established
o Marketing department of the company.
o New channels of marketing of company `s products and made the introductory package for European market. This package enhanced the company`s export and production facility.
Commenced career with Prophesy Pakistan Ltd.; Faisalabad as Asst. Merchandiser (Apr¡¦99-Oct¡¦99); 2nd in command in Target division of the company, which is the largest buying house in Pakistan for Knitwear garment industry; coordinated with Sr. Merchandiser for the order placement in the different production houses; followed-up with production houses for in time production according to the customer required quality; Coordinated with Sr. Merchandiser for in time shipments to the customers.
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