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Manager Customer Conversion & Content Marketing

Job in Almaty - Kazakhstan
Posted by Hill International
Full Time position
Listed on 2019-05-27
Job specializations:
  • Marketing/PR
    Customer Relations, Digital Marketing, Marketing Manager
  • Sales
    Online Sales
Job Description & How to Apply Below
Role and Responsibilities:

STRATEGIC
- Lead the marketing department of customer conversion & content marketing and become market leader in terms of conversion rate and content marketing value
- Create the marketing strategy of customer conversion together with the Chief Marketing Officer and implement it successfully
- Create and implement the strategy for gaining more reviews on the website
- Respect the business rules and principles in terms of correctness, integrity, morality and good practice
OPERATIONAL
- Improve constantly the conversion rates and implement best practices
- Constantly improve the quality of the content marketing
- Train, mentor, coach, hire and manage the team in his direct coordination
- Elaborate career path for high potential talents
- Achieve the monthly, quarterly and annual budgets/KPI’s
- Set KPI’s for each position in his organizational structure, follow them and improve constantly
- Monitor competition activity
- Create campaign calendar of the weekly activities and coordinate the good implementation in terms of metrics and operations. Monitor weekly implementation
- Align the internal company objectives and work with several stakeholders for implementing them
- Analyze constant reports and delegate tasks accordingly
- Participate to regular workshops and constantly learn new markets trends in marketing activities
- Participate to internal organizational events
Position Requirements
Bachelor
Qualifications, skills and educational requirements  :
- +5 years experience in marketing department, leading teams of 2-5 people
- Experience on working with marketing tools, deep understanding of e-commerce KPI’s
- Analytical and logical thinking
- Passion
- Customer understanding
- Very good communication skills, including very good English speaking, reading & writing
Additional Information / Benefits
Location: Kazakhstan, Almaty
Contact Information
Contact Name: Hill International
Preferred method of contact: Email with CV via Application Box below.
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