Naboo - Demand Generation Manager

Are you ready to join Connecticut Innovation’s vibrant community of innovators? Connecticut Innovations ("CI") is Connecticut’s strategic venture capital arm, and we are passionate about serving our portfolio of 220+ companies across various industries, with strengths in life sciences, technology, and climate tech.

Come join Naboo | Enterprise Context Layer for AI Agents & Developers!

This role partners closely with the Founders to drive brand awareness and build the top of the funnel sales pipeline.

, we harness the power of artificial intelligence to transform data into actionable insights. Our cutting‑edge platform integrates advanced analytics and machine learning, enabling businesses to streamline operations, enhance customer experiences, and drive innovation.

We provide an AI context layer that feeds engineering and agent workflows with precise, intent‑aware data from code, logs, tickets, and documentation. Unlike generic retrieval stacks, Naboo maps software context, so AI agents and copilots can execute actions reliably instead of guessing. Our user‑friendly tools empower teams to make informed decisions faster, adapt to market changes, and unlock new growth opportunities.

Join us on our mission to make intelligent decision‑making accessible for everyone. Naboo | Enterprise Context Layer for AI Agents & Developers

You are responsible for developing and implementing strategies to create market awareness, generating leads that translate to revenue for the company. You are building and fueling the engine of the commercial funnel while working closely with the Founders and product/engineering teams to align efforts throughout the client journey. You will use data and analytics to continually measure and improve performance.

You will have knowledge and experience of demand generation, brand creation and marketing operations. Part analyst, part strategist and part program manager. You will be focused on generating demand, optimizing conversion and accelerating flow through throughout the commercial funnel. You will continuously adapt GTM strategy based on evolving market trends, product expansion and feedback from our customers. You will collaborate with other teams to play the role of marketing to support delivery including assets such as company presentations, webinar descriptions, email campaigns, new product launch, video production, demo scripts, white papers, case studies and beyond.

• Support the achievement of the company’s revenue goals and objectives.
• Manage marketing to quantifiable quotas and metrics that support the commercial funnel from lead to cash.
• Build an efficient demand generation engine to provide Ideal Client Profile aligned opportunities.
• Design, build, and manage the top of funnel strategy in support of sales achievement while constantly tracking, measuring, reacting to conversion trends at every stage of funnel from lead to cash.
• Provide a library of relevant, targeted assets that generate demand, optimize conversion and accelerate flow through the commercial funnel.
• Create lead generation programs to grow target markets with focus on developing inbound.
• Program events, communication campaigns, webinars, digital‑social media‑blog posts.
• Write marketing content/copy that supports assets such as email campaigns, website pages, digital, social, newsletters, webinar series.
• Contribute to the creation of product marketing content to inform product descriptions.
• Assist in preparing and monitoring consistent presentations & other materials used company wide.

• You are a self‑starter, a go‑getter who needs little direction to problem solve.
• You are a leader that enjoys mentorship and coaching to bring others up around you and reach their potential.
• You are willing to step up beyond the core responsibilities to get the job done.
• You have an entrepreneurial spirit that embraces continual learning, change and growth.
• You are curious and a risk taker who is willing to test, fail, learn.
• You care about being inclusive, promoting equity, and celebrating diversity.
• You are available to work a flexible schedule.
• You…