AVP of Marketing & Communications

Assistant Vice President (AVP), Marketing & Communications

Seeking a strategic and experienced Assistant Vice President (AVP) of Marketing & Communications to lead enterprise-wide marketing, branding, and communications initiatives. This role is responsible for driving growth through effective brand positioning, product launches, market expansion, and new business initiatives. The AVP will partner closely with executive leadership to enhance organizational visibility and support overall business objectives across multiple entities.

• Develop and execute enterprise marketing and communications strategies aligned with business goals

• Lead brand architecture, positioning, and governance across multiple business units and products

• Drive go-to-market strategies for new products, services, and market expansion initiatives

• Partner cross-functionally with Product, Sales, Underwriting, Actuarial, Legal, and Compliance teams

• Oversee internal and external communications, including executive messaging and stakeholder engagement

• Lead digital marketing initiatives, including content strategy, social media, and multi-channel campaigns

• Build, mentor, and develop a high-performing marketing and communications team

• Manage marketing budgets, vendor relationships, and performance analytics

• Support enterprise events, agent engagement efforts, and brand experience initiatives

• Utilize data, analytics, and market insights to optimize marketing effectiveness and business outcomes

• Bachelor’s degree required; advanced degree preferred

• Extensive experience in marketing, communications, or brand leadership roles

• Proven experience in senior leadership positions

• Background in insurance, MGA, or other regulated industries strongly preferred

• Demonstrated success with product launches, market expansion, and multi-entity organizations

• Strong executive presence, strategic thinking, and leadership capabilities

• Base Salary: $160,000 – $175,000

Disclaimer:
Please note that this job description may not cover all duties, responsibilities, or aspects of the role, and it is subject to modification at the employer's discretion.

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