Social Media Specialist

Description

Calling all creative storytellers with a social media obsession! Brinkley RV, a trailblazer in the RV industry, is seeking a passionate and talented Social Media Specialist to join our dynamic marketing team. If you live and breathe social media, have a flair for storytelling, and thrive on creating engaging content, this role is tailor-made for you!

• Social Media Guru: Craft a captivating post schedule that showcases the Brinkley brand, authentically telling our story and highlighting the features and benefits of each RV we build.
• Storytelling Superhero: Bring creative ideas and writing skills to the table to share how Brinkley is redefining the RV experience.
• Design Dynamo: Design eye-catching visuals for social media posts and newsletters.
• Go Live and Thrive: Liven up our social feeds with RV walkthroughs and how-to videos and even assist with virtual training sessions.
• Measure Up: Track social media analytics to make sure our content is hitting the mark.
• Photo & Video Visionary: Assist in the development and production of photography and video content for social media and our website, including sales videos, testimonials, product demos, and lifestyle stories.
• Content Crusader: Help keep marketing materials on our website and dealer portal fresh and current.
• Be an Online Brand Advocate: Assist the Sales & Marketing team in building relationships and fostering conversations in our communities and our valued partner’s comment sections.

• A Social Media Mastermind: You understand the latest social media trends and can tailor content for different platforms to maximize engagement with a strong understanding of best practices and algorithms.
• Collaborative Storyteller: You are a creative thinker who can brainstorm engaging content and effectively communicate Brinkley's story across all marketing channels.
• Content Creation Pro: You have 2+ years of experience crafting compelling social media content in a similar role.
• Design and Media Savvy: You possess a working knowledge of photo and video shoots and proficiency in design software (Adobe Creative Suite).
• Master Communicator: You have excellent writing and storytelling skills with a keen eye for aesthetics.
• Star Power Optional (But Seriously a Plus): We love on-screen dynamos who can connect with our audience and whose genuine, naturally captivating presence lights up the screen.
• Camping Enthusiast a Plus: We’d love to add more team members who enjoy the great outdoors.

• Adobe Creative Suite, including InDesign & Photoshop
• Microsoft Office Suite, including Excel
• Facebook + Groups, Instagram, Tik Tok, You Tube, Threads, Linked In, Pinterest, Sprout, & Meta Business Suite
• Mailchimp