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Assistant PR & Advocacy Manager

Job in Hong Kong - Hong Kong
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Company: Charlotte Tilbury
Full Time position
Listed on 2019-11-22
Job specializations:
  • Marketing/PR
    Customer Relations, International Marketing, Public Relations, Marketing Graduate
  • Management
Job Description & How to Apply Below
Position: Assistant PR & Advocacy Manager - Hong Kong

Description

We are looking for a motivated, brilliant and passionate local PR expert to join the PR & Advocacy team. The Assistant Manager is to be fully responsible day-to-day for all areas of PR, events, and influencers management, focusing on driving the brand and product strategy for engaging media, influencers, makeup artists, celebrities and socialites. You must be able to demonstrate strong local key stakeholder networks and build new relationships, negotiate with influencers and creatively capture the imagination of influencers via tactical campaigns. This role will work very closely with the APAC regional PR & Advocacy team and will report to the Senior PR & Advocacy Manager to develop, implement, report and analyse strategic local PR plans to launch new stores, NPD, brand partnerships and brand campaigns.

Key Responsibilities:

  • Lead and support the planning and execution of local PR & Advocacy plans
  • Able to ideate, organize and execute record breaking and flawless launch activity and events
  • Support local strategy development, including taking an active role as part of the taskforce, attend brainstorms, gather and organize information and assist with proposals
  • Manage specific projects that are part of larger campaign and implementation of PR plans, provide creative input and approach of innovative brand awareness initiatives
  • Develop excellent working relationships with cross-functional teams (marketing, digital, commerce, education etc) to provide PR support as required
  • Able to analyse campaign success and manage the collation of reports that the wider business is well informed on local PR & Advocacy initiatives
  • Manage local master stakeholder list, maintain key stakeholders’ profile and relationships e.g. media, celebrities, socialites, influencers, makeup artists, develop new contacts that are important to Charlotte and the brand
  • Manage the local press office, including press materials and collaterals, PR calendar, NPD product ordering, creative mailer and seeding, media pitching, product loan and shooting, makeup artist bookings
  • Project manage influencer content collaboration projects, content brief to ensure quality and result-driven
  • Manage the local budget tracker and POs, ensure adhering to company policies
  • Stay abreast of industry trends, able to think critically and provide strategic insights, collate competitor activities for the wider business
  • Take proactive ownership and map out local action plans and deadlines
  • Culture of the Team

    We win together as a team, supporting and developing each other through our careers. We embrace the challenge and work in an incredibly fast paced environment with high expectations set by the business, shaking it up with our creative lead, Charlotte Tilbury as we revolutionise the beauty industry. We love what we do, and we support each other while we share the magic with the world.

    Requirements

  • Minimum 3 – 5 years of PR experience
  • A proven in house or agency background in Beauty PR is essential
  • Solid organisational skills, great attention to detail and result-driven
  • Have a flexible and professional attitude, a team player
  • Enjoys working in a fast-paced environment and have the ability to work under pressure and meet deadlines in a timely manner
  • Strong connections with local media, celebrities, socialites and influencers
  • Good presentation and communication skills
  • Ability to work autonomously and at a hand on level
  • Have experience in the digital and social landscape
  • Marketing/ Communications or relevant degree preferred
  • Benefits

  • Generous staff discount to use on all products
  • Other fabulous benefits such as flexible working hours, generous annual leave days, birthdays off work, medical insurance and many more
  • Our Mission

    "TO MAKE EVERYONE FEEL THE MOST BEAUTIFUL VERSION OF THEMSELVES"

    WE WOULD LOVE TO WELCOME YOU TO OUR TEAM! APPLY TODAY!

    Position Requirements
    Less than 1 Year work experience
    Note that applications are not being accepted from your jurisdiction for this job currently via this jobsite. Candidate preferences are the decision of the Employer or Recruiting Agent, and are controlled by them alone.
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