Head of Growth, IT​/Tech

Head of Growth

Salary: £90K - £120K GBP |

Location:

England, GB | Job type:
Full-time | Role:
Marketing |

Experience:

6+ years | Visa: US citizenship/visa not required

NALA is building Payments for the Next Billion. Faster, smarter, and fairer transfers for everyone. Since 2022, we've grown our business 120x, grown the team from 9 to 150+, raised $50M+ from top-tier investors, and were named to the Forbes Fintech 50 in 2025.

We operate two core products:

• NALA, our consumer app making cross-border payments cheaper, faster and more reliable for the global diaspora. Allowing users to send money from the UK, US and EU to Africa and Asia.
• Rafiki, our B2B payments infrastructure, is powering global payments.

Our team includes alumni from Wise, Stripe, Monzo, Revolut, and Cash App — operators who’ve scaled world-class products. We act with urgency, think deeply, and put our customers first always.

At NALA, this isn’t just a job. It’s ownership, impact, and the chance to change global payments forever.

Join us in building Payments for the Next Billion

We are hiring a Head of Growth to lead and scale NALA’s global user growth across acquisition, activation, engagement, and retention. This role sits on the leadership team and is responsible for building and owning the strategy, team, and execution plan that drives measurable consumer growth.

The ideal candidate brings deep experience in fast-moving, high-growth environments and combines strategic capability with a hands‑on approach. You will work closely with Product, Engineering and Data to deliver meaningful, sustained growth.

• Define and lead NALA’s global growth strategy across paid, organic, and product-led channels
• Build a growth roadmap that aligns with company objectives and delivers compounding user and revenue growth
• Own and evolve brand positioning and campaign architecture across regions
• Set growth goals, budgets, and regional strategies with clear accountability and business linkage
• Work directly with the CEO and other executives to align growth strategy with company-wide objectives and resource planning
• Defend growth investments using clear business logic — even where direct attribution is not immediate

• Build and lead a high-performing growth function across performance, lifecycle, analytics, and experimentation
• Establish and run the operating system for growth: KPIs, sprints, weekly rituals, and quarterly planning
• Hire, develop, and retain high-performing growth professionals across multiple subfunctions and geographies
• Proven manager with the leadership experience and data familiarity to effectively define goals, strategies, and budgets for the subteams and regions within their remit
• Has successfully managed growth teams of 5+ people across functions such as paid acquisition, content, analytics, and regional marketing

• Launch and optimise campaigns across Meta, Google, SEO, referral, influencer, and emerging channels
• Build and scale repeatable growth processes, experimentation pipelines, and reporting frameworks
• Establish measurement systems, attribution models, and reporting dashboards that function reliably across multiple markets
• Own CAC, LTV, payback, and revenue impact from all growth activity
• Bring an experimentation mindset to identify, test, and scale new growth opportunities

• Collaborate closely with Product and Engineering to shape growth loops directly into the product
• Partner with regional leads and compliance to localise acquisition and engagement strategies
• Translate complex analysis into clear business recommendations that inform cross-functional decision‑making
• Contribute to company-wide OKRs, quarterly planning, and cross-market go‑to‑market execution

• Proven experience owning growth in a B2C technology company at scale (ideally Series A–C or post-product-market fit)
• Strong track record of improving CAC, retention, and LTV across diverse markets and user segments
• Experience hiring, developing, and leading cross-functional growth teams

• Analytical - with examples…