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Commercial Programs Manager

Job in Mayfield Heights - Cuyahoga County - OH Ohio - USA
Posted by Mindlance INC
Full Time position (Ref. #RAJP00020664)
Listed on 2019-06-25
Job specializations:
  • Marketing/PR
    Automotive Marketing
  • Management
    Operations Manager, Program Manager, Project Manager
Job Description & How to Apply Below
Job Description:
• This position works for Integrated Architecture Market Development Director to develop global commercial strategies that promote Automation products/services/solutions (for assigned portfolios, industries, or initiatives) through the appropriate channels to maximize revenue and market share.
• Responsible for the overall planning, budgeting, and delivery of global commercial programs/campaigns that include inbound/outbound marketing, media relations, events, sales enablement, training and other pre-sale marketing communication tactics.
• Assists in development of commercial plan and budget. Understand how to apply marketing techniques to provide the most effective programs. Stay abreast of marketing trends and introduce new and creative approaches to marketing programs that grow sales revenue.
• Has an operational knowledge of how to manage and maximize shared services resources.
• Motivate direct and indirect reports to deliver programs on time and within constraints as defined by the commercial plan and budget. Motivate cross-business and cross-regional teams even when such programs are outside of their day-to-day tasks.
• Identify metrics to measure every program. Understand the tools available to determine the metrics.
• Demonstrate capability to work on multiple types of projects at any one time. Manage commercial programs for market/segments with different target audiences and drivers. Work with cross-business and cross-regional teams to leverage expertise where is it available to get the job done.
• Work effectively with other regions to develop programs that meet global needs or can be easily leveraged globally. Share development of materials so that the most appropriate region takes the lead.
• Understand customer and channel requirements to develop appropriate sales tools and promotions and measure their effectiveness.
• Conduct tasks in accordance with applicable health, safety, quality and environmental regulations as well as RA GSM policies and procedures.
• Has a thorough familiarity with company policies and procedures. Appropriately apply policies and procedures in compliance with government laws, including, but not limited to: Standards of Business Conduct, Intellectual Property, Control Environment, Information Protection, ISO 9000 & 14000, government regulations (e.g. health, safety, quality and environmental), and functional policies published on the Automation Information Network. For those with supervisory responsibilities:
• Keeps abreast of marketing trends and leverages new and creative approaches to develop the most effective programs to increase sales revenue.
• Assists in preparation for key Automation trade shows and events including strategy, attendee promotions, exhibit updates, programs/materials, meeting rooms, audio visual, hospitality, graphics, staffing, and other necessary duties to complete a successful show.
• Works with cross-business and cross-regional teams to develop programs that meet global needs or can be easily leveraged globally. Shares development of materials so that the most appropriate region takes the lead.
Position Requirements
Bachelor
• Bachelor’s degree required, preferably in business or marketing
• Five years background in a business-to-business commercial marketing role required, preferably in an industrial setting or 10 years of equivalent directly related experience
• Strong project management, interpersonal, leadership, organizational and written/verbal communication skills required; ability to sell ideas and present strategies at an executive level.
Desired Qualifications:
• Experience managing, creating, planning and executing business-to-business marketing communications programs for an internal communications department, publication or for an advertising or public relations agency desired. Automation product-specific knowledge desired.
Contact Information
Contact Name: Mindlance INC
Preferred method of contact: Email with CV via Application Box below.
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