Senior Data Analyst

Role OVO-View

Team: CRM, within Growth Team

Salary banding: £50000 - £60000

Experience: Mid-Level/Senior

Working pattern: Full-Time

Reporting to: David Walker, Head of CRM

Sponsorship: Unfortunately we are unable to offer sponsorship for this role.

This role in 3 words: Insights, Enabling, Innovative

Top 3 qualities for this role: Curious, Communicative, Self-Starter

At OVO, we understand that a one size fits all approach doesn't work for everyone. That's why we created the OVO Way of Flexibility.

All our roles are hub based (Bristol, Glasgow or London), providing a dedicated space for collaboration, connection and teamwork. You'll also have the flexibility to work from home.

At OVO, we are on a mission to solve one of humanity's biggest challenges, the climate crisis. And we know it takes all of us to change the world. That's why we need diverse people from all abilities, gender identities, ethnicities, ages, sexual orientations, life experiences and backgrounds to join us.

Everything we do here spins around Plan Zero. So, naturally, the team you'll be joining plays a gigantic role in making that happen. Here's how:

Sitting in Commercial, the CRM team is responsible for ensuring we maximise our relationships with our customers. This is core to OVO's ambition to be Britain's decarbonisation partner - helping us better understand our customers and take them on the path to zero carbon. CRM helps set customer strategies, communicate and engage with our existing customer base through designing customer interventions which are personalised, relevant, timely and across multiple channels.

This central role reports to the Head of CRM and leads on CRM data activity, outside of BAU reporting, to support appointment bookings, retention, product take-up, and engagement targets.

The CRM team handles customer communications across all areas of the business - you'll bring in the customer insights to highlight valuable actionable opportunities and help us move our products and the business forward. You'll get familiar with data across the commercial sector and always be driving to answer the question: how can we best meet our customers needs? We'll need you to understand the data assets at play and help us leverage advanced analytics and automation to understand OVO's customers better, personalise experiences, and make smarter and faster business decisions that enable our customers on their Path to Zero.

• Demonstrate a clear understanding of the customer and commercial objectives within CRM, proactively recommending actionable insights to improve outcomes
• Generate analysis and reporting to drive data-driven decisions across CRM and commercial, helping to discover actionable plan
• Promote best practices and ethical data protection and compliance in all activities
• Develop a deep understanding of business processes and data sources, agree best sources for accuracy, proactively using them to generate recommendations
• Interrogate data sources, code libraries, and analytical products to ensure alignment and accuracy across domain
• Actively participate in CRM conversations, interrogating approaches, suggesting tests, and ensuring data consistency and accuracy is considered in all stages
• Collaborate with analysts, data scientists, marketing managers and commercial leads on relevant ML models, data artifacts, and analytical products
• Encourage Data-Driven Decision Making:
  Provide ad-hoc performance reporting, identifying opportunities, and testing outcomes in CRM activities.
• Cross-Functional Collaboration:
  
  Establish strong relationships with stakeholders to identify data impacts from broader business activities.

• Have a quantitative background (degree or equivalent) and proven experience solving complex problems with a customer-centric focus
• Have excellent presentation and communication skills - able to articulate complex results to non-technical audiences using visualisation software such as Looker and Tableau
• Statistical knowledge including basic experimental statistics, sampling principles, the meaning of significance, and A/B testing
• Are an Analytical Translator – you are comfortable operating as the core data expert embedded within a commercially-focused team, and excel at translating non-technical business problems into clear, actionable analytical briefs for stakeholders who do not speak the same data language.
• Strong SQL and code interrogation skills
• Are a Problem Solver – keep focused on the target while maintaining awareness of external and internal influences to identify the real issues and opportunities
• Possess High Attention to Detail – ready to question analytical briefs, drive towards the decisions needing to be made and be able to identify details that make a difference.
• Thrive on working with people internal and external to your team with various levels of seniority
• Are a self starter who can take action to deliver against a clear…