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Product Marketing Coordinator

Online/Remote - Candidates ideally in
Hong Kong
Company: Logitech
Remote/Work from Home position
Listed on 2021-06-06
Job specializations:
  • Marketing/PR
    Marketing Consultant, Product Marketing
Job Description & How to Apply Below

Description

VC / The Team Introduction:

Video collaboration is changing the way we work. People have more options than ever for how and where they meet, from hot desk to WFH, from huddle room to boardroom. Also, a universal desire to limit business travel - for both financial and environmental benefits - translates to new emphasis on video options that are just as productive as face-to-face. At Logitech, we’re committed to providing the tools that make better meeting experiences for our customers.

We are the #1 market leader in USB video conferencing solutions and one of the fastest-growing businesses in Logitech, with nearly 60% growth in sales in the last quarter alone. Our team operates at the sweet spot of startup agility and enterprise stability in bringing amazing products to market. If you want to join a rocket ship of a business and help make flexible work possible for everyone
-while reducing our carbon footprint- #teamlogi is the place for you.

The

Role:

Do you love learning about new technologies and communicating the value across different audiences? Are you fascinated by emerging trends in remote work, workplace design, and collaboration practices? Do you want to be a key driver in taking new products to market globally, developing and executing strategy and architecting sustainable growth for a portfolio of personal collaboration products?

Join a passionate, fast-paced, globally distributed team as we launch the next generation of devices and solutions for personal collaboration. As a Product Marketing Coordinator, you are in a high-impact role focused on sustaining existing products for both B2B and B2C channels globally.

You are someone who loves working cross-functionally and thrives in an international, collaborative environment.

Your Contribution:

Be Yourself. Be Open. Stay Hungry and Humble. Collaborate. Challenge. Decide and just Do. These are the behaviors you’ll need for success at Logitech.

  • Create compelling marketing content (including but not limited to product landing pages, data sheets, quick start guides, product comparisons, etc.) and manage the full cycle from design to completion;
  • Influence key GTM decisions for your products (e.g. naming, messaging and positioning, packaging, creative strategy, feature prioritization, etc.);
  • Act as a critical liaison across all go-to-market teams (Product, Marketing, Sales, etc.) to bring our product marketing vision to life both internally and outside of the company;
  • Contribute to event strategy for launches and ongoing opportunities for visibility across audiences - customers, prospects, channels, internal;
  • Partner with Alliances Marketing to effectively message the value of our technology partnerships and identify new joint marketing opportunities;
  • Partner with Channel Marketing and Sales Enablement teams in the creation of training materials for NPIs and existing product updates;
  • Support our E-Commerce initiatives (alongside web and digital marketing teams) through defining the optimal customer journey and buying experience;
  • Work with internal and external creatives (designers, copywriters, producers, etc.) to bring your product to market on brand, and with a sense of playfulness;
  • Manage the messaging, positioning, and refinement of our existing product portfolio for marketing and sales assets;
  • Support Services / Customer

    Experience offerings with messaging, positioning, and asset development.
  • Key

    Qualifications:

    For consideration, you must bring the following minimum skills and behaviors to our team:

  • 1-2+ years in marketing (preferably product marketing), product strategy, sales or equivalent go-to-market experience;
  • Natural storyteller with excellent verbal and written communication skills;
  • Self-starter with a bias for action and the ability to drive decisions and consensus across stakeholder groups;
  • Ability to quickly frame a path forward in the face of a complex, ambiguous challenge;
  • Outstanding follow-through (stays with problems until they are solved), time management, and project management skills;
  • Analytical - ability to turn data into a narrative that guides marketing strategy;
  • A willingness to get nerdy on our products --special interest or experience in hardware, collaboration technology, and technology marketing a plus;
  • Very comfortable consulting and working with creatives to effectuate the vision of our products;
  • Excellent command of both spoken and written English and Chinese;
  • Ability to travel up to 10%.

  • Education:

  • Bachelor’s degree or equivalent experience, preferably in a business, marketing, or communications field;
  • MBA a bonus.
  • Logitech is the sweet spot for people who are passionate about products, making a mark, and having fun doing it. As a company, we’re small and flexible enough for every person to take initiative and make things happen. But we’re big enough in our portfolio, and reach, for those actions to have a global impact. That’s a pretty sweet spot to be in and we’re always striving to keep it that way.

    “All qualified applicants will receive consideration for employment without regard to race, sex, age, color, religion, sexual orientation, gender identity, national origin, protected veteran status, or on the basis of disability.”

    If you require an accommodation to complete any part of the application process, or are limited in the ability or unable to access or use this online application process and need an alternative method for applying, you may contact us  for assistance.

    Position Requirements
    Less than 1 Year work experience
     
     
     
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