Senior Manager, Digital Product Manager

JOB SUMMARY:

The Digital and Experience Development team is focused on driving product strategies to evolve and enhance the Guest experience across Universal Parks & Resorts. As a Product Manager, the primary function of this role will be to manage new capabilities across the entire product lifecycle, from product strategy, planning, definition, delivery, and implementation.

Leadership

• Encourage an innovative culture that fosters “outside the box” thinking
• Drive the vision of the team in support of business needs
• Understand and track key trends and innovations, continuously looking for opportunities to advance the product portfolio
• Act as product expert both internally and externally, providing learning opportunities to other Team Members and attending external industry events
• Provide leadership, management, and coaching
• Establish standards and best practices to maximize team performance and company advancement
• Develop growth plans and foster individual and professional growth
• Keep key stakeholders updated on product roadmap developments and advancements
• Manage issues, risks, and escalations as needed to support the product team
• Work closely with IT and other internal organizations to ensure alignment
• Contribute to the success of the larger team by driving joint collaboration, visioning, and planning
• Provide other Team Members with support in continued growth opportunities through shared product experiences
• Participate and drive formal mentorship opportunities to help other Team Members improve their product skills

Product Planning

• Establish the product roadmap and coordinate with key partners to manage product delivery and implementation timelines
• Partner with other Digital Product Managers to ensure product dependencies and integration points are considered during roadmap and release planning
• Establish product backlog priorities for release and sprint planning, considering new capabilities, minor enhancements, and defect fixes

Product Strategy

• Proactively evaluate Guest experience strengths and pain points from all perspectives, to identify opportunities for new and/or improved experience delivery capabilities
• Develop and frame up product recommendations with associated cost, value and experience analysis, to gain approval and funding for development
• Collaborate and liaise with key business partners to establish product goals and objectives
• Ensure product alignment with the holistic experience transformation vision

Product Definition

• Partner with the UXUI team to establish experience interactions and designs based on high level feature requirements
• Drive detailed product Feature definition, including functional and non-functional requirements
• Support product implementation across the domestic sites, capturing site specific functional requirements in partnership with on-site stakeholders

Product Delivery

• Facilitate product backlog grooming with the Delivery scrum team
• Define and document product user stories to enable technical design, development, and testing
• Participate in scrum team Agile ceremonies, including sprint planning, daily-stand ups, and retrospectives

Product Implementation and Support

• Perform product validation throughout the development cycle, to ensure alignment with functional requirements.
• Maintain close partnership with Business Transformation to ensure that product functionality aligns with Operational and Business capabilities.
• Represent and support the product as the ongoing subject matter expert.
• Develop an ongoing approach for measuring the success of newly implemented experience enhancements, to enable well-informed future product planning
• Understands and actively participates in Environmental, Health & Safety responsibilities by following established UO policy, procedures, training and team member involvement activities.
• Performs other duties as assigned.

• Bachelor’s degree (or equivalent experience) required – Business, Technology, Digital Marketing, or Industrial Engineering preferred;
• Master’s degree preferred.

• 9+ years in Product Management, Digital Marketing, E-Commerce, Digital Experience Design, Industrial Engineering, Technology, or related fields.
• Peopl…