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Job in PA Pennsylvania - USA , 19073
Company: The Mark Travel Corporation
Full Time position
Listed on 2021-04-15
Job specializations:
  • Design/Web/Multimedia
    Creative Design, Digital Art
  • Marketing/PR
Job Description & How to Apply Below
Location: Newtown Square
Work to turn vacation dreams into life-long memories by becoming a part of the Apple Leisure Group (ALG) team! We strive to be the first choice in vacation travel, enriching lives and uniting the world.

Grow your career as a Creative Director within AMResorts, one of our 14 industry-leading brands.

The Creative Director is responsible for driving the strategic brand value, creative strategy and visual identity of AMResorts' brands across all markets. This role leads the creative team in the development of new brands and resort additions to the portfolio, as well as brand identity, innovative print and digital creative, production design and the evolution of technology in order to meet the company's business goals and deliver measurable results.

The Creative Director will provide strong leadership, positive engagement and motivation for the Creative Team within a fast-paced, dynamic environment. This role reports to the Sr. Director Brand Marketing. Remote candidates welcome to apply!

A successful Creative Director will:

* Establish the visual identity, creative strategy and standardization of AMResorts' resort brands to ensure successful differentiation and positioning in the marketplace
* Bring a positive approach to solving large, strategic, and complex problems with effective design solutions that address project goals & requirements
* Partner with Art Directors to ensure alignment with AMResorts' brand strategy
* Oversee the project scope, business rules and execution, as well as ensure the delivery of measurable results and ROI on major creative-led company projects
* Define and lead the overarching visual identity across all websites (DTC and DTB)
* Mentor and lead junior creative team members through critique and coaching to maintain accuracy, consistency and brand standard compliance
* Develop brand and visual identity for new brands and resort additions to the portfolio to ensure successful launch in the market in order to meet revenue goals
* Provide creative direction for the launch of fully integrated marketing campaigns and promotions to ensure delivery of unique creative concepts and visual identity aligned with AMResorts creative standards
* Responsible for the ongoing management of creative guidelines, documentation and training across all markets to ensure company standardization
* Responsible for the evolution of existing software and creative tools as needed in order to support the company and team growth
* Collaborate cross-departmentally to plan and execute cross-functional projects with appropriate specifications, resourcing and budgets, as well as concise direction and communication in order to deliver on target
* Facilitate and collaborate with IT leadership to ensure a secure and stable environment for all website applications
* Work closely with external vendors as supporting partners to build an understanding of business goals and project requirements
* Lead cross-functional team training and employee motivation for long-term career planning at AMResorts


* 10+ years' progressive design experience with emphasis on content creation and visual design applied to print, digital, and e-commerce
* 8+ years' managerial experience successfully leading creative teams
* Online portfolio demonstrating relevant experience showcasing brand identity development, digital creative strategy or integrated marketing campaigns with data-driven results, website design and execution, cross-departmental project management
* Bachelor's degree in Graphic Design or similar
* Working knowledge of UX/UI
* Experience designing for web accessibility (WCAG 2.0. A, AA, etc.)
* Experience collaborating with digital art directors, web designers and project managers on website migration and/or website launch projects
* Technical knowledge of mobile/browser/platform constraints and how they affect design
* Expertise in creative and digital production process
* Proven project and time management skills
* Conceptual thinking in both visual and interaction design
* Excellent written, oral and presentation skills
* Advanced typography skills and an eye for detail and quality
* Comfortable working both autonomously and collaboratively
* Proven track record of establishing and developing brand identity
* Demonstrated experience providing art direction to logo development
* Experience with internationalization and localization standards
* Strong critical thinker and problem solving capabilities
* Strong knowledge of a project lifecycle
* Focus on organization including file structure and naming conventions
* Ability to manage a budget including purchase orders and invoicing
* Ability to pick up new technologies
* Ability to travel domestically and internationally as needed
* Experience working and creating for international markets a plus
* Spanish fluency a plus, but not required

Computer Skills:

* Proficient in Adobe CC and UX/UI tools
* Microsoft Office (Word, Excel, PowerPoint, SharePoint, etc.)
* Knowledge of HTML5 and CSS
* Knowledge of CMS (EpiServer, Joomla, AEM, Wordpress)
* Familiarity with Project Management tools (Workfront, Smartsheet)

About AMResorts

AMResorts is North America's fastest growing luxury leisure resort company. Founded in 2001, AMResorts has reached a decade of unparalleled success providing sales, marketing and brand management services by offering to the luxury leisure market high quality Endless Privileges, Unlimited-Luxury and Unlimited-Fun vacations, where everything is included.

Our Values

At ALG, we call our employees Team Members, because we are more than just employees. We are united as a team, working toward a common mission and vision. Together, we are committed to live the core values by which we operate:

We Care • We Are Authentic • We Inspire Action • We Do It Together • We Own our Results

We Are Hungry For More • We do Everything With Passion

Benefits at a Glance

We offer competitive salaries and a comprehensive benefit package to our U.S. based employees:

* Medical, Dental and Vision Insurance
* Basic Life Insurance
* Short & Long Term Disability
* Paid Parental Leave
* Corporate Wellness Program
* Travel Discounts & Deals
* Paid Time Off & Holidays
* 401(k) Plan with Company Match

We are proud to be an EEO/AA employer M/F/D/V. We maintain a drug-free and tobacco-free workplace and perform pre-employment background checks.
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