Media Executive - Kwtx; Waco

Job Summary /

Description:

KWTX is seeking a passionate, energetic, and highly motivated Sales Executive who can adapt quickly and maximize sales across our over‑the‑air and digital platforms. A strong work ethic and the ability to formulate and execute a daily plan are a must. This is a fast‑paced and fun business that requires persistence, organization, creativity, and strong interpersonal skills.

• Research opportunities in your market, generate or follow through on sales leads, both warm and cold, and manage an active pipeline of potential revenue.
• Own the full sales cycle from prospect to close and meet new business revenue and budget goals.
• Expertise in marketing and provide expert insights, recommendations, and consultancy to build productive and long‑lasting relationships.
• Maintain a consistent pipeline, build pipeline velocity, and forecast with accuracy monthly.
• Design, write, and present marketing presentations.
• Meet or exceed sales expectations, goals, and budgets, and manage your own book of sales revenue for retention and growth.
• Manage your book of business using multiple CRM and client‑management tools and software.
• Communicate and collaborate effectively internally across all KWTX departments and support staff.

• Demonstrated history in new business development.
• Strong organizational, written, and presentation skills.
• College degree preferred.
• Proficient in the Microsoft Office suite.
• Ability to build and maintain positive customer relationships.
• Competitive, persuasive, energetic, and self‑motivated traits.
• Ability to overcome objections.
• Enjoys a fast‑paced environment and has a desire to win.
• Professional appearance is a must.
• Must possess a valid driver’s license, good driving record, and auto insurance.
• Bilingual skills are a plus.

KWTX-TV/Gray Media is a drug‑free company.