Chief Technology Officer; CTO

ALOHAS isn't just a footwear brand — we're proving fashion can be made differently. Every pair is produced on demand, so we only make what's truly wanted, cutting overproduction and waste out of the equation from day one.

Working at ALOHAS means being part of the growth of a fast-moving Spanish start-up, with a young, creative team that communicates fast and works with real energy. It's demanding — but the kind of demanding that teaches you something new every week, in an environment where sustainability isn't a policy, it's just how we live.

In a nutshell, we love what we do and it shows!

At ALOHAS we're building an AI-native company
. Technology isn't a support function — it's the foundation of how the whole business runs: product, brand, growth, finance and operations.

We're hiring our first full-time CTO to own our technology end to end — vision, architecture, the platforms that run the business (Shopify, Odoo, data, AI agents) and the team that builds them.

We care far more about how you think, build and lead than about your title.
Staff or Principal Engineer
, a CTO at a small company, or an engineering lead who never stopped coding
, at a product company (marketplace, SaaS, e-commerce), and you’re ready to own technology end to end and make it yours — this is for you. If you’ve spent the last few years leading through managers rather than building, this probably isn’t the right seat.

Hands-on role:
you will spend roughly half your time writing code, and the other half setting direction and growing a small team. We’re not looking for someone who directs from above — we’re looking for someone who builds alongside the team and answers for what ships. You’ll lead a lean internal team plus our AI Software Crafter and specialized partners. You'll work hand in hand with the CEO and COO (who builds business logic hands-on with AI tools) and keep ALOHAS at the frontier of an AI-native way of operating.

A note on language: our team works in Spanish day to day — stand-ups, docs and decisions all happen in Spanish. Professional working proficiency is a requirement for this role, not a nice-to-have. The role is based in Barcelona, hybrid, two to three days a week in the office.

• Have led engineering at a high-growth product company — as a Senior EM / Eng Director / Staff+ — and are ready to
  own technology end to end
  .

• Are hands-on and modern
  : cloud-native (GCP ideally), API-first / event-driven systems, solid data architecture — you still get into the details.

• Have real, recent AI/LLM experience — agents, RAG, LLMs in production — not just an interest in it. This is the single most important thing.

• Think product-first
  : you optimize for user and business impact, not tech…