Creative Director, Gameplay & Monetisation – Candy Crush Soda Saga

** Craft:
** Games Design & Production
*
* Job Description:

**** We’re looking for a
** Creative Director for the Gameplay & Monetisation domain in Candy Crush Soda Saga** - to help shape the future of one of the world’s most beloved puzzle games.
**** You’ll lead a multidisciplinary team of designers and own the creative direction for how Soda plays, feels, and rewards its players. From the puzzle experience itself to the systems that power our economy and monetisation, you’ll craft experiences that are engaging, intuitive, and rewarding for millions of players every day.
****** This role is a key part of Soda’s design leadership
** and is
** part of the leadership team for the Gameplay & Monetisation domain** - a 50+ person team focused on evolving Soda’s core experiences. The G&M domain shapes everything from gameplay and systems to how players engage, progress and are rewarded.**###
**** Your Role in Our Kingdom****
* **** Own the creative vision
** across core gameplay, economy, and monetisation systems — connecting player joy with business impact.**
* **** Lead and inspire
** a multidisciplinary team of ~20 designers (UX, UI, Game, Level and Economy) to deliver work that’s imaginative, cohesive, and player-first.**
* **** Drive clarity and cohesion
** across everything we design - from feature systems to the smallest UI detail.**
* **** Collaborate deeply
** with Product, Analytics, Engineering, and Marketing partners to turn insights into delightful, scalable experiences.**
* **** Champion the player** - ensuring every design choice makes Soda more fun, fair, and rewarding.**
* **** Grow creative excellence
** through mentorship, feedback, and clear direction that helps designers do their best work.**
* **** Build the future of design at Soda** - improving our design systems, tools, and ways of working to help creativity scale.**###
**** Skills to Create Thrills****
* ** A strong creative vision paired with strategic instincts — you know how to connect design craft to business and monetisation goals.**
* ** Proven experience leading creative or design teams in a fast-paced, live-service environment.**
* ** Deep understanding of player motivation, game systems, and mobile UX/UI.**
* ** The ability to inspire teams and influence product direction through creativity and clarity.**
* ** A track record of turning complex systems into simple, joyful player experiences.**
* ** A love for collaboration — you thrive when working closely with engineers, analysts, and PMs.**
* ** Experience developing and scaling teams, with a focus on craft growth and culture
**** Bonus:**
* ** Experience in mobile gaming or live-service consumer products.**
* ** Background in economy or systems design.**
* ** Hands-on experience across multiple design disciplines.
**** Our World
*** Our mission, to connect and engage the world through epic entertainment has never been more important. Through communities rooted in our video game franchises we enable hundreds of millions of people to experience joy, thrill and achievement. We enable social connections through the lens of fun, and we foster purpose and a sense of accomplishment through healthy competition. Like sport, but with greater accessibility, our players can find purpose and meaning through competitive gaming.

Video games, unlike any other social or entertainment media, have the ability to break down the barriers that can inhibit tolerance and understanding. Celebrating differences is at the core of our culture and ensures we can create games for players of diverse backgrounds in the 190 countries our games are played.
** As a member of the Fortune 500 and as a component company of the S&P 500, we have an extraordinary track record of delivering superior shareholder returns for over 30 years.
** Our enduring franchises are some of the world’s most popular, including Call of Duty, Crash Bandicoot, World of Warcraft, Overwatch, Hearthstone, Diablo, Star Craft, Candy Crush, Bubble Witch, Pet Rescue and Farm Heroes. Our sustained success has enabled the company to support corporate social responsibility initiatives that are directly tied to our franchises. As an example, our Call of Duty…