PR & Communications Manager

At Lighthouse, we’re on a mission to disrupt commercial strategy for the hospitality industry. Our innovative commercial platform takes the complexity out of data, empowering businesses with actionable insights, advanced pricing tools, and cutting‑edge business intelligence to unlock their full revenue potential.

Backed by $370 million in Series C funding and driven by an unwavering passion for growth, we’ve welcomed five companies into our journey and have surpassed $100 million in ARR in 2024. Our 850+ teammates span 35 countries and represent 34 nationalities.

At Lighthouse, we’re more than just a workplace – we’re a community. Collaborative, fun, and deeply committed, we work hard together to revolutionize the hospitality sector. Are you ready to join us and shine brighter in the industry’s most exciting rocket‑ship? 🚀

As PR & Communications Manager, you'll be the driving force behind Lighthouse's earned media strategy and social media presence. Your mission is to translate hospitality tech innovations into compelling narratives that position us as the industry’s AI authority, secure coverage in tier‑1 publications, and build Lighthouse into the trusted data source that senior decision‑makers cite when covering hospitality technology, AI transformation, and industry trends.

• Own and execute Lighthouse’s earned media strategy across hospitality trade publications, business media, and tech press.
• Build and maintain relationships with key journalists and editors at Skift, Phocus Wire, Hotel Business, Hospitality Technology, Tech Crunch, and regional hospitality media.
• Drive Generative Engine Optimization (GEO) strategy by securing earned media placements in authoritative publications that AI platforms cite as verified sources, increasing Lighthouse’s "share of voice" in AI‑generated responses about hospitality technology.
• Identify and create story angles that position Lighthouse’s AI innovations as industry‑defining rather than incremental improvements.
• Secure tier‑1 media placements that drive both brand awareness and qualified pipeline.

• Own Lighthouse’s social media strategy and execution across Linked In (primary), Facebook, Instagram, and other relevant platforms.
• Build and manage executive social media presence, particularly CEO and senior leadership Linked In profiles.
• Create and curate content that amplifies earned media coverage, thought leadership, and product announcements.
• Engage authentically with industry conversations, journalists, customers, and key stakeholders.
• Monitor social channels for brand mentions, industry trends, and media opportunities.
• Collaborate with Brand & Content team to repurpose long‑form content into social‑native formats.
• Track social media performance metrics and optimize strategy based on engagement and pipeline contribution.

• Help execute executive thought leadership programs for CEO and senior leadership team.
• Pitch and secure speaking opportunities at industry events (Web Summit, AHLA, host conferences).
• Ghost‑write bylines, opinion pieces, commentary for trade publications, and executive social media posts.
• Position executives as authoritative voices on AI transformation in hospitality, revenue management innovation, and independent hotel empowerment.

• Lead PR strategy and execution for major product launches.
• Create launch narratives that emphasize competitive urgency and first‑mover advantage.
• Coordinate with Product Marketing to align messaging across earned, owned, paid, and social channels.
• Develop media kits, press releases, briefing materials, and social media launch campaigns that drive awareness and engagement.

• Partner with Brand & Content team on content strategy that supports PR objectives, GEO goals, and social media amplification.
• Work with Demand Generation to ensure PR and social media drive measurable pipeline impact.
• Collaborate with Product Marketing on launch timing, messaging hierarchy, and proof points.
• Support Account Management with…