B2B Creative Manager

WHAT YOU WILL BE WORKING ON

As a key driver of innovation for one of our most valued and long-standing partnerships – the Kinder project – your mission is to bridge the gap between strategic ambition and digital reality. You will be responsible for identifying new digital opportunities and translating them into viable, high-impact features that bring the magic of physical toys to life in the digital space, ensuring our cooperation continues to grow and evolve.

• Analyse the client ecosystem, brand strategy, and market trends to identify new digital opportunities, ranging from AI-powered tools to phygital integrations.
• Structure innovation concepts into clear value propositions and detailed proposals, including scope definition, milestones, high-level budget estimations, and expected KPIs.
• Support the pre-production phase by defining hypotheses, creating MVP scopes, and establishing validation frameworks.
• Coordinate the development of prototypes in close collaboration with the UX, Tech, and Production teams.
• Define success metrics in partnership with Data teams and provide data-driven "go/no-go" recommendations based on feasibility and ROI.
• Act as the central point of contact for all innovation topics, facilitating workshops and brainstorming sessions to align strategic goals with production constraints.
• Support client discussions regarding future evolutions, presenting innovation concepts with a balance of ambition and realistic delivery frameworks to strengthen client trust.

You will be part of a multinational and multicultural team operating across our Barcelona and Saigon studios, reporting directly to a manager based in Barcelona. You will act as a vital link between our internal production teams and the client, maintaining a partnership that has flourished for over seven years. While this is not a managerial role, we foster a culture of proactive R&D and provide various opportunities for professional development and growth within the company.

• Recruitment Pre-screen
  :
  An introductory conversation to discuss your professional background and expectations, and to provide an overview of the hiring process and next steps.
• Hiring Manager Interview
  : A strategic deep-dive into your creative vision and thinking process, ensuring your approach aligns with the goals of the role.
• Test task: A practical assignment, followed by a review of your work.
• Global Account Director Interview
  : A strategic conversation to ensure alignment on the overarching project vision and long-term objectives.
• Studio Director Interview (optional): An additional conversation with our Studio Director, if required.
• Offer Discussion
  : A final call to present our proposal, discuss benefits, and answer any remaining questions before you join the team.

• 4+ years of professional experience in Digital Innovation, Product Strategy, or within a Digital Agency environment.
• Proven expertise in proposal development and pre-sales structuring.
• Experience collaborating effectively within cross-functional product teams.
• Previous exposure to AI-driven or interactive technologies is highly desirable.
• Experience working with prominent international brands is a significant advantage.
• Professional proficiency in English, with the ability to present complex ideas with clarity and impact.

• A structured thinker with the ability to frame complex business cases and identify scalable digital opportunities.
• A data-driven decision-maker who balances creative ambition with operational realism and factual evidence.
• Highly organised, with a proven ability to transform ambiguous concepts into documented frameworks and manage multiple initiatives simultaneously.
• A…