Head of Design

Overview  Join to apply for the  Head of Design  role at  bsport .
At bsport, we’re building the operating system for fitness and wellness businesses. With  €14M ARR  today and ambitions to reach  €30M in the near term and €100M beyond , we are transforming a fragmented market with a platform that’s powerful, intuitive, and delightful. We believe design will be our key differentiator against incumbents and point solutions. To get there, we’re hiring a  Head of Design  to elevate design into a strategic pillar of the company.
The Head of Design will lead and scale a multidisciplinary team of  5 Product Designers, 1 UX Researcher, and 1 Content Designer . You will co-own brand and marketing design with the CMO, and be a key stakeholder in shaping product strategy with the CPO. This role is about much more than visual polish: you will make design a lever for  product differentiation, customer adoption, and market leadership .

You’ll create the systems, org, and culture that allow bsport to scale design impact from  €30M ARR to €100M ARR .
Responsibilities    Vision & Strategy   Define and champion a design vision that sets bsport apart in a crowded market.
Be a key stakeholder in product strategy, ensuring customer insight and usability drive roadmap decisions.
Partner with the CMO to align product and brand experiences into one coherent identity.

Leadership & Org Building   Lead, mentor, and grow a team of designers, researchers, and content specialists.
Scale the org: hire design managers and senior ICs as we expand.
Build a culture of craft, collaboration, and customer empathy across teams.

Customer Insight & Research   Own and scale the research practice to deeply understand customer needs and workflows.
Translate insights into design strategies that simplify complex problems and drive adoption.

Design Systems & Operational Excellence   Establish scalable design systems and processes that ensure consistency and speed.
Implement metrics and frameworks to measure design impact on product outcomes and business growth.

Cross-Company Influence   Co-own brand design with Marketing to ensure every touchpoint — from product to sales collateral — reinforces bsport’s identity.
Influence the entire customer journey by embedding design thinking into onboarding, support, and GTM motions.

Qualifications   You would be great fit if you have:
Proven experience leading design in a high-growth SaaS company where design was at the heart of the product’s success (ideally B2B or marketplace-style).
Track record of scaling design teams from single digits to 15+ across disciplines.
Strong design craft in product and interaction design, paired with systems thinking.
Experience collaborating with executive peers in Product, Engineering, and Marketing.
Comfort switching between hands-on design guidance and executive-level leadership.
Passion for turning complexity into simplicity for end-users.
Why Join Us   Direct impact on bsport’s growth trajectory from €14M → €30M → €100M ARR.
Seat at the leadership table, reporting to the CPO.
Chance to make design the differentiator in an industry primed for disruption.
A talented team to lead today, and the mandate to scale it for tomorrow.

What We Offer  We believe great work comes from happy, supported people—that’s why we offer meaningful perks designed to promote balance, growth, and connection.
Attractive compensation package  — Competitive salary packages based on your experience and role.
Work-Life harmony  — Hybrid model with remote days to support balance and flexibility.
Work from anywhere  — Enjoy up to 15 days of remote work from abroad each year.
Private health insurance  — Fully-funded Alan private health coverage.
Exclusive fitness perks  — Discounted gym membership.
Diverse fun-loving team  — Multicultural colleagues, after-work events, team-building & more.
Seniority level   Executive

Employment type

Full-time
Job function   Design, Art/Creative, and Information Technology
Industries:
Wellness and Fitness Services
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