Remote Email Marketing Manager

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Job Title:

Remote Email Marketing Manager (  100% Work From Home)

Location:

Remote from Latin America

Position Type:  Full-time

Salary : $2,500 – $3,500 USD/month (Tiered based on verified experience: $2,500/mo for 3+ years, $3,000/mo for 5+ years, $3,500/mo for 7+ years)

Schedule:

Monday – Friday, 9:00 AM – 5:00 PM US Eastern Time / ET; occasional approved overtime  regular rate during urgent periods

Job Overview

Our Client is a rapidly growing e-commerce brand operating in the direct-to-consumer (DTC) sleep and home goods space. Dedicated to delivering premium, high-quality products that enhance customer well-being, they combine data-driven lifecycle marketing with exceptional customer engagement. Operating within a high-performance e-commerce culture, they rely on specialized marketing operators to take full ownership of digital customer retention, list health, and revenue optimization.

The Role

Our Client is seeking a dedicated, highly analytical Email Marketing Manager & Klaviyo Specialist to take end-to-end ownership of their email and SMS marketing ecosystem. Functioning as a high-impact lifecycle strategist, this professional will conduct comprehensive account audits, rebuild core automated flows, manage campaign calendars, drive subscriber segmentation, monitor sender deliverability, and continuously scale email-driven revenue. This position is ideal for a certified Klaviyo expert who combines deep e-commerce lifecycle knowledge with hands-on technical execution.

Key Responsibilities

Account Audit & Automated Lifecycle Flow Optimization

Conducts thorough initial and ongoing audits of Klaviyo accounts, identifying gaps in automated flows, campaign messaging, customer segmentation, and deliverability.

Builds, rebuilds, and optimizes the full suite of automated lifecycle flows (Welcome Series, Abandoned Cart, Browse/Checkout Abandonment, Post-Purchase, Upsell/Cross-sell, Review Requests, Replenishment, Win-back, and Sunset/List Cleaning).

Corrects underlying performance bottlenecks affecting open rates, click-through rates (CTR), conversion velocity, and revenue per recipient (RPR).

Campaign Execution, Segmentation & Deliverability Management

Plans, authors, schedules, tests, and launches high-converting email and SMS campaigns aligned with the company’s promotional calendar.

Establishes advanced customer segments based on real-time behavior, purchase history, engagement frequency, and lifecycle stage.

Monitors domain health, inbox placement, sender reputation, bounce rates, and spam metrics while enforcing strict subscriber list hygiene.

Designs and executes continuous multi-variable A/B testing (subject lines, send times, visual layouts, copy angles, call-to-action buttons).

Reporting & Strategic Revenue Contribution

Tracks, analyzes, and presents weekly performance reports detailing campaign outcomes, flow revenue, list growth rates, and optimization roadmaps.

Collaborates with internal marketing, content, and design teams to align email assets with broader brand initiatives.

Continuously expands the overall percentage of total company revenue generated through lifecycle email and SMS channels.

Qualifications, Skills, and Key Competencies

Required Qualifications

Experience:

3+ years of hands-on experience managing and optimizing Klaviyo accounts for an established e-commerce brand (5 to 7+ years strongly preferred).

Certification:  Active Klaviyo Product Certification (originally obtained at least 3 years ago).

Technical Lifecycle Expertise:  Deep technical mastery of automated flow architecture, advanced customer segmentation, deliverability protocols, list hygiene, and conversion rate optimization.

Verification Standards:  Complete and verifiable Linked In employment history along with professional…