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Online Specialist

Online/Remoto - Ideal para candidatos en
35180, Ciudad Juárez, Durango, México
Empresa: Colgate-Palmolive
Remoto/Desde casa posición
Publicado en 2026-01-08
Especializaciones laborales:
  • Marketing/Relaciones Públicas
    Ventas y Marketing, Estrategia de Mercadeo, Comercialización al por menor, Publicidad Digital
Descripción del trabajo
About the role  As a  Category Management Specialist  for  Walmart  you will create and share compelling stories with Customers that provide insight to how shopper behaviors are influencing our categories. Lead Category Management Strategy:
Develop and present the company's category management vision and expertise to key accounts to build market dominance. Analyze account and shopper data to identify opportunities and create data-driven category strategies for assortment, pricing, promotion, and merchandising. Serve as a critical partner for accounts by managing the category process, delivering high-quality, timely analysis, and ensuring ongoing collaboration. Coordinate in-field tests and implementation plans, working with sales teams to ensure smooth execution and rapid feedback.
Evaluate and Optimize Performance:
Monitor and evaluate all tests against control groups to measure the impact of different tactics and build an understanding of category demand drivers. Use these insights to create a database of ""success stories"" to strengthen presentations and promote internal knowledge sharing.
Enhance Shopper Insights & Merchandising:
Collaborate with consumer insights and channel teams to define research needs and integrate shopper insights into tailored category presentations. Monitor and Budget:
Monitor competitive activity in category management and prepare the annual budget for all related activities, including data, research, training, and merchandising.

Bachelor's Degree
Intermediate/Advanced English Level
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