Digital Marketing Senior Manager - Remote

Senior Digital Marketing Manager  Home Choice | Part-time, Remote
Home Choice has always stood for more than products — we stand for possibility. As our customers evolve, so do their expectations of clarity, convenience, and meaningful digital experiences. In a world shaped by rapid technological change and shifting online behaviour, our mission is to continue leading with innovation, empathy, and purpose.
To strengthen this direction, we are seeking a  Senior Digital Marketing Manager  — a strategic, analytical, and forward-thinking leader who understands how to bring brand, technology, and performance together in a way that creates measurable and lasting impact.
Why This Role Matters  Digital marketing today is not about visibility alone — it is about connection. As Senior Digital Marketing Manager, you will shape how Home Choice engages its audience across digital ecosystems. Your thinking will help define how our brand grows in a competitive marketplace and how we build meaningful relationships  Responsibilities  In this part-time, remote position, you will:
Lead the development of digital marketing strategies that support Home Choice’s business and brand goals
Manage and optimise campaigns across paid media, search, social, email, and emerging digital channels
Oversee performance analytics, transforming data into clear, strategic recommendations
Collaborate closely with creative, product, and merchandising teams to align messaging and digital initiatives
Lead testing frameworks to refine creative concepts, audience segmentation, and channel efficiency
Ensure digital execution aligns with brand values, privacy standards, and ethical practices
Guide and mentor cross-functional partners to achieve strong, measurable performance
Proven experience in digital marketing leadership or senior performance roles
Deep understanding of paid media, customer journeys, CRM, segmentation, and optimisation frameworks
Strong analytical abilities, with comfort leading data-driven decisions
Ability to manage multiple projects with discipline and precision
A proactive mindset, capable of adapting to fast-evolving digital environments
Experience in retail, e-commerce, or subscription-driven brands
Exposure to marketing automation tools or lifecycle marketing systems
Experience leading digital teams or advising large-scale initiatives
Part-time, remote flexibility  , designed to support productivity and balance
A Final Invitation  If you believe digital marketing should be thoughtful, data-informed, and grounded in genuine customer understanding, we would be delighted to learn more about you.
~ Bring your ability to shape digital engagement with both clarity and heart.