SAP iXp Intern - Digital Campaign Intelligence & Support

We help the world run better At SAP, we keep it simple: you bring your best to us, and we'll bring out the best in you. We're builders touching over 20 industries and 80% of global commerce, and we need your unique talents to help shape what's next. The work is challenging – but it matters. You'll find a place where you can be yourself, prioritize your wellbeing, and truly belong.

What’s in it for you? Constant learning, skill growth, great benefits, and a team that wants you to grow and succeed.

The SAP Internship Experience Program is SAP’s global, strategic, paid internship program that provides university students with opportunities to find purpose in their careers.

• Culture of collaboration
  : meet with mentors, make new friends across the globe and create a thriving personal network.
• Project-driven experience
  : gain cross-functional skills from our virtual and in-person learning sessions, diverse subject matter experts, and project deliverables.
• Gain visibility
  : with SAP Internship Experience Program in your title, you’ll have a global network of SAP leaders, entrepreneurs and career development opportunities at your fingertips.

The Data, Assets & Campaigns team within Corporate MEE enables high-impact, scalable customer experiences across the customer journey. We partner closely with the Customer Value Group, Sales Development, and Business Development to design and execute demand generation programs across all solution areas, with a strong focus on net-new and prospect engagement (particularly in DACH).

Operating in a flexible hybrid model, we combine remote work with in-office collaboration in Barcelona to accelerate innovation and teamwork.

Join our international and diverse team and help transform data into powerful, creative campaigns that deliver measurable business outcomes.

• Position title:
  
  SAP iXp Intern – Digital Campaign Intelligence & Support
• Location:
  
  Barcelona, Spain
• Expected start to end date:
  September 01, 2026 – February 28, 2027

• Support Digital Campaign Managers (DCMs) in planning and executing demand generation campaigns, with a focus on net-new and prospect initiatives in DACH, ensuring timely and high-quality delivery.
• Collaborate with Sales Development teams to align on target segments, messaging, content, and campaign handover.
• Build and maintain target account and contact lists, including segmentation, data cleansing, and de-duplication.
• Monitor campaign performance, analyze key metrics, and provide actionable insights and recommendations (what worked, what to try next).
• Turn stakeholder questions into small, actionable reporting tasks; keep requests organized and prioritized.
• Leverage AI/LLM tools to accelerate analysis and generate simple content drafts (e.g., outreach messaging) in collaboration with DCMs.
• Communicate effectively, manage time efficiently, and collaborate within a hybrid work environment.

We’re looking for someone who takes initiative, perseveres, and stays curious. You like to work on meaningful innovative projects and are energized by lifelong learning.

• Currently enrolled student (Bachelor’s or Master’s student) eligible to work as a student in Spain for the duration of the internship.
• Able to sign a tri-party internship agreement with SAP via your university (mandatory under Spanish law).
• Studying Business Administration, Management, Sales, Marketing, Data/Process Management, IT/Digital Transformation, or a related field.
• Ready for a full-time, 6‑month placement (39.5 hours per week).
• Fluent in English;
  German is a strong advantage due to the DACH focus.
• Strong Excel skills, including pivot tables, lookups, and data visualization.
• Familiarity with BI tools (e.g., SAP Analytics Cloud or Power BI) is a plus.
• Comfortable using AI/LLM tools to enhance productivity and explore new ways of working.
• Basic understanding of data analysis and marketing or sales funnels.
• Experience with outreach or campaign tools (e.g., Outreach, Dripify) is a plus.
• Strong communication skills, proactive mindset, and team-oriented approach, with the ability to…