Franchise Senior Manager Iberia - Minor Hotels Eu&Am

Franchise Senior Manager Iberia
- Minor Hotels Eu&Am
- Madrid

Location:

Madrid, ES Spain  Department:
Asset and Development  Minor Hotels  is a global hospitality group operating over 560 hotels, resorts and residences in 56 countries in Asia-Pacific, the Middle East, Africa, the Indian Ocean, Europe and the Americas.  As a hotel owner, operator and investor, Minor Hotels fulfils the needs and desires of today’s global travellers through its diverse portfolio of 12 hotel brands – Anantara, Minor Reserve, Avani, Colbert Collection, Elewana, The Wolseley, NH, NH Collection, iStay, nhow, Oaks and Tivoli.  

As part of Minor Hotels, the region of Minor Hotels Europe & Americas is responsible for more than 350 properties in 30 countries and plans to grow across all segments, with a focus on its upper-upscale and luxury brands.  What will be your mission?
The Franchise Senior Manager (Iberia)  will support the Development function in driving the expansion of Minor Hotels’ portfolio across Spain & Portugal, with a particular focus on opportunities related to franchise and asset-light growth models .  The role will be responsible for identifying, sourcing and advancing new hotel opportunities , working closely with owners, investors and internal teams to evaluate potential projects and support the execution of deals.  

This position is aimed at profiles with a strong background in hotel development, real estate or hospitality expansion , with the ability to operate in a commercial, fast-paced environment and contribute to the growth of the pipeline and closing of new franchise agreements .  What will you do?
Development & Deal Sourcing:
Proactively identify and originate hotel opportunities across Iberia (conversions, rebrands, new developments)  Build pipeline across owners, investors, white label operators and advisors  Develop and nurture strong relationships with hotel owners, developers, white label operators, brokers, and other key industry stakeholders.  Identify off-market and proprietary opportunities that align with Minor Hotels' brand and regional strategy.  Represent Minor Hotels at industry events, conferences and roadshows to strengthen brand visibility and deal flow.
Negotiation & Structuring:
Lead commercial and strategic assessments of potential franchise opportunities.  Collaborate with Feasibility to review market dynamics, competitive positioning, return expectations, and long-term value creation.  Partner with Legal to develop term sheets, negotiate franchise agreements and secure internal approvals.  Prepare and present business cases, financial summaries and strategic rationales to senior leadership.
Onboarding & Transition to Franchise Support:
Coordinate all pre-contract and pre-opening phases, including brand fit evaluation, technical alignment and compliance with franchise requirements.  Manage the transition to the SVP Franchise Support, ensuring a clear and comprehensive handover for ongoing operational relationship management.  Oversee the initial onboarding period to ensure the franchise partner fully understands brand standards, systems and obligations.
Deal Assessment, Negotiation & Structuring:
Act as the primary point of contact for owners throughout the development, negotiation and pre-opening stages.  Provide strategic guidance to owners regarding brand selection, conversion requirements and commercial expectations.  Identify future opportunities for conversions, brand upgrades, multi-property agreements or portfolio deals.
What are we looking for?
Experience    5+ years in hotel Development, Investment, consultancy areas within Hospitality.  Demonstrated experience working directly with hotel owners, investors or franchise partners.  Strong understanding of franchising…