Value Proposition Marketing Insights Manager

About Us WHAT WE DO

Our talented teams create tech that connects brands to people via meaningful content that impacts their lives in positive ways. By understanding where the markets are going and where technology fits in; we use our knowledge to identify solutions that boost businesses and shift user experiences.

What makes us a leader in our industry, and different from other international digital tech companies, is our ability to tailor or custom create our offering to solve business challenges.

We aim to build an inspiring organization with an engaged and high performing culture. We believe in possibilities. We connect to the future. Think unlimited digital potential, global reach, limitless content, unreal experiences, real connections… now imagine the direct impact you could have in this landscape. If you are eager to work in an inspiring, dynamic environment and collaborate with like-minded people, we want to hear from you!

The role of Value Proposition & Market Insights Manager is responsible for defining and evolving Mondia’s subscription marketplace offerings across different markets and tenants.

This role owns the understanding of consumer audiences, tenant objectives, and partner economics to design differentiated value propositions—including partner mix, pricing logic, and positioning that maximize revenue, engagement, and brand loyalty.

Acting as the bridge between market insight and commercial execution, this role directly influences go-to-market strategies, partner selection, and monetization models.

• Own market and consumer insight generation for assigned tenants and markets, with a focus on audience segmentation, needs, and willingness to pay
• Define market-specific value propositions by recommending:
• Optimal partner mix
• Optimal pricing and discount structures
• Evaluate existing and potential partners based on audience fit, perceived value, and commercial impact
• Analyse competitive subscription offers and benchmark positioning across markets
• Translate insights into clear commercial recommendations for Commercial, Product, and Partner teams
• Support go-to-market strategies by defining positioning, messaging pillars, and offer differentiation
• Build and maintain value-proposition frameworks, personas, and market playbooks
• Act as a strategic counterpart to Commercial leadership on offer design and monetization options

• Consumer-centric thinking and strong market intuition
• Ability to connect qualitative insights with commercial impact
• Personas and audience definition
• Value proposition crafting
• Structured problem solving and hypothesis-driven analysis
• Personal integrity: ability to keep customer and company confidence
• Strong detail and deadline orientation
• Proven experience in market research, commercial analysis, business intelligence, or strategy support
• Strong analytical skills with the ability to interpret complex data and translate it into practical insights
• Experience working closely with Commercial, Sales, Marketing, or Growth teams
• High attention to detail with strong presentation and storytelling skills
• Ability to work independently while managing multiple research streams in a fast-paced environment
• Strong organisational and stakeholder management skills

• Hybrid Office - 13 WFH days per quarter
• Company bonus
• Flat hierarchies and short decision-making paths
• Cooperation in a highly motivated, young, international team spread across 3 continents
• An attractive location in a creative and modern office