Sceer Marketing Manager

SIXHUNTERS is looking for a SENIOR MARKETING MANAGER for an important company in the fast-moving consumer goods sector.

Responsibilities

• Develop and implement the regional marketing strategy in line with global brand positioning, guidelines, and local sales objectives.
• Manage marketing activities in Central Europe as the primary market lead.
• Coordinate marketing initiatives across Iberia, Adriatic, EE, and Eurasia through close collaboration with sales directors, local sales teams, and distributors.
• Lead, mentor, and develop a team of 2 TMDMs, ensuring alignment and execution excellence across all markets.
• Drive a Category Management (Cat Man) approach to strengthen shelf presence, optimize product assortment, and improve category performance in collaboration with key retail partners.
• Analyze market trends, consumer insights, and competitive landscapes to identify opportunities and adapt strategies.
• Collaborate with Offer & Communication central teams to ensure message consistency and effective go-to-market execution.
• Monitor KPIs and ROI of marketing campaigns and promotions, providing regular reports and actionable recommendations.
• Manage local marketing budgets to ensure optimal resource allocation with monthly follow-up.

Requirements

• Business or Master’s degree in Marketing and Communication.
• 6+ years of marketing experience in the FMCG industry, including significant experience in a local role with strong business proximity.
• Solid experience managing marketing activities.
• Strong understanding of retail and distribution dynamics.
• Excellent leadership and team management skills; experience managing remote or cross-country teams is a plus.
• Fluent in English; knowledge of another European language is a plus.
• Analytical mindset with a data-driven decision-making approach.
• Results-oriented.
• Strong project management and communication skills.
• Willingness to travel within the region (approximately 20–30%).
• Strong team spirit and ability to collaborate across functions with sales and central marketing teams.