General Manager

We are looking for an experienced and commercially driven Country General Manager to join AsstrA in Spain. This is an exciting opportunity for a high-performing sales professional to drive business growth, establish a strong market presence, and progressively take on broader leadership responsibilities.

This role requires a strong focus on business growth, customer development and market expansion. The first priority will be to strengthen sales activity, develop new business opportunities and build a solid commercial pipeline. At the same time, you will be responsible for organizing and improving local business processes, team performance and operational efficiency.

• Develop and implement the business development strategy for Spain.
• Actively drive sales growth and new customer acquisition.
• Personally participate in key customer meetings, negotiations and strategic commercial activities.
• Strengthen relationships with existing clients and business partners.
• Build, manage and develop the local team.
• Improve internal processes, cooperation and operational performance.
• Monitor business results, KPIs, profitability and market development.
• Ensure effective cooperation with AsstrA teams in other countries.
• Represent AsstrA on the Spanish logistics market.

• Proven experience in freight forwarding, logistics or transport.
• Strong commercial background and successful experience in business development.
• Experience in managing a team, business unit or country organization.
• Ability to develop sales activity and build business from the market.
• Understanding of operational processes in logistics.
• Experience in managing business results, KPIs and profitability.
• Fluent Spanish and English.

• Strong leadership and communication skills.
• Commercial mindset and focus on results.
• Ability to build relationships with customers, partners and internal stakeholders.
• Entrepreneurial approach and readiness to take ownership.
• Strategic thinking combined with hands-on attitude.
• Ability to organize processes, set priorities and drive execution.

• A key management role in an international logistics company.
• Opportunity to develop AsstrA’s business in Spain.
• Cooperation with experienced international teams.
• Real influence on commercial growth and local business development.
• Stable employment conditions and performance-based bonus system.