Category Manager; CATMAN Dermocosmetics

Puesto: Category Manager (CATMAN) Dermocosmetics
Location: Centro Tular Primera Sección

We are looking for a Senior Category & Shopper Leader to drive profitable growth of assigned categories through data-driven strategic management.
This role bridges shopper insights, business strategy, and client objectives, ensuring that assortment, space, and promotional decisions maximize profitability, visibility, and brand competitiveness within the pharmaceutical channel.

Key Responsibilities
Analyze sales, turnover, and market share data to optimize category performance.
Design and implement Category Management and Shopper Marketing strategies aligned with business and client objectives.
Develop planograms and space planning strategies using tools such as Spaceman / Nielsen Spaceman.
Translate shopper and market insights into actionable strategies that improve brand visibility and profitability.
Collaborate closely with Sales and Trade Marketing teams to ensure flawless execution at point of sale.
Prepare executive-level reports with data-driven insights and strategic recommendations.

Context & Challenges
This position operates in a fast-paced retail and dermocosmetic/FMCG environment, where the main challenge is converting complex market data into actionable, high-impact strategies.
The role offers high autonomy in work organization and strategic decision-making and has been approved for the upcoming year, reflecting its strategic relevance within the organization.

Scope
Business Unit:
Farmacias del Ahorro MTY
Strong influence on category performance, assortment, space allocation, and promotional effectiveness.
Education
Bachelor's degree in Marketing, Business Administration, Commercial Engineering, or related field.

Experience
Minimum 8 years in Marketing, Category Management, or Trade Marketing.

Experience with in Dermocosmetic, Pharmaceutical, or FMCG industries is highly desirable.
Proven experience working with pharmaceutical retail clients, preferably Farmacias del Ahorro.
Languages
Advanced English (mandatory).

Key Skills
Strong strategic and analytical mindset.
Advanced Excel and database analysis skills.
Hands-on experience with Space Planning tools (Spaceman, Planogram Generator, or similar).
Ability to lead cross-functional initiatives and negotiate at an institutional level.