Product Marketing Manager; m/f/d
Verfasst am 2026-03-05
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Marketing / Werbung / PR
Marketingkommunikation, Marketing Manager, Marketing Strategie -
Medizin/Gesundheitswesen
At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and Med Tech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity.
Learn more at
As guided by Our Credo, Johnson & Johnson is responsible to our employees who work with us throughout the world. We provide an inclusive work environment where each person is considered as an individual. At Johnson & Johnson, we respect the diversity and dignity of our employees and recognize their merit.
Job Function: Marketing
Job Sub Function: Advertising & Promotions
Job Category: Professional
All Job Posting Locations: Aachen, North Rhine-Westphalia, Germany
Job Description: This position on the EMEA Marketing team is responsible for coordinating Abiomed’s product strategy, communication, and product launches with a focus—though not exclusively—on the surgery portfolio (Impella 5.5, RP) as well as Heart Failure and ICU-related therapies
. The role requires a strong understanding of evolving clinical evidence and its impact on therapy adoption, ensuring these insights are effectively translated to the sales team and external stakeholders.
- Strategically manage all aspects of internal and external marketing strategy, including leader intent and cross-functional alignment with all business partners, ensuring consistency and flawless execution.
- Adapt global marketing plans (including regional and regulatory requirements) and communication strategies to local needs. Coordinate regional rollouts and ensure sharp marketing messaging and compelling value propositions for both internal and external communication.
- Analyze market gaps, growth potential, and customer needs—particularly in Cardiac Surgery, Heart Failure and ICU care pathways—to guide product marketing materials and provide recommendations, collaborating closely with the global marketing and EMEA communication teams.
- Ensure competitive readiness across the portfolio, including monitoring new clinical evidence, competitor activities, and emerging technologies.
- Lead product launch execution, including launch communication, campaign development, and internal readiness to support product updates and introductions.
- Translate new clinical evidence into clear, actionable insights for the sales team to support customer conversations and therapy adoption.
- Approximately 20% field-based engagement.
- Bachelor’s degree; advanced degree highly preferred.
- 6-8 years of proven experience in a marketing role, ideally in medtech; experience in interventional cardiology, cardiovascular therapies, or related clinical areas preferred.
- Demonstrated proficiency in project planning, cross-functional coordination, and budgeting.
- Strong interpersonal, written, and presentation skills, with the ability to manage multiple projects simultaneously and effectively prioritize.
- Experience utilizing data to define or optimize digital strategy.
- Passion for helping others and a strong desire to improve outcomes for patients.
The anticipated base pay range for this position is 78,300 EUR to 135,700 EUR.
In addition to base pay, we offer the following benefits*: an annual bonus with set target (% of pay) depending on pay grade / location, where the actual amount is based on the employees’ and companies’ performance of the previous calendar year, or sales commissions. Moreover, we offer vacation days, parental leave for a minimum of 12 weeks, bereavement leave, caregiver leave, volunteer leave, well-being reimbursement, and programs for financial, physical and mental health.
We also offer service anniversary and recognition awards, and subject to the terms of their respective plans, employees - and in some location’s eligible dependents - can participate in several insurance plans. For more information, visit Employee benefits | Supporting well-being & career growth…
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