Senior Business Lead, C2B; d​/f​/m

is Germany’s largest vehicle marketplace, with more than 1.6 million listed cars, commercial vehicles, motorcycles, and e-bikes (annual average 2025). Both private customers and registered vehicle dealers use the platform and benefit from more than 140 million visits per month. As a “one‑stop shop,” ’s offering includes not only buying and selling, but also financing and leasing solutions. Founded in 1996, the company is a subsidiary of Adevinta, a global leader in online classified portals.

Based in Berlin-Charlottenburg, we offer a dynamic environment where growth, learning, and collaboration are at the heart of everything we do. If you are driven by an eagerness to disrupt, have a passion for collaboration, and are excited about shaping the future of mobility, we would love to hear from you.

Our C2B business – “Direktverkauf” – gives consumers a fast and convenient way to sell their car directly to a nearby partner dealership. It is one of 's key strategic growth areas for which we are seeking a Senior Business Leader to own it end‑to‑end. You will build on a sizable and profitable business model, and will be tasked from day one to prepare, execute and optimise the upcoming significant acceleration phase.

In this high‑impact role, you will spearhead cross‑functional collaboration across Product, Tech, Operations, Analytics, and Sales, defining strategy and turning it into execution.

Reporting directly to the Director of Transactions Businesses, you will hold full commercial accountability for the C2B business – owning P&L steering, operations KPIs, and the underlying operating model required to further scale our business. This is a newly scoped role for the next growth phase with real commercial authority – the agenda is yours to shape.

• 10+ years of experience in a commercial role with direct ownership of business metrics – unit economics, funnel performance, revenue, or P&L – ideally in a high‑growth environment and with a high level of interest in the automotive industry.
• You have operated at a level where your recommendations carried financial consequences – and you were accountable for the outcomes.
• A proven track record of turning strategy into measurable execution: clear goals, operating plans, and KPI routines that actually land.
• Strong analytical capability – you can navigate complex business dynamics, pressure‑test forecasts, and make sound decisions under uncertainty.
• Experience leading cross‑functional initiatives across Product, Tech, and Operations without formal authority.
• Confidence communicating with senior stakeholders through crisp, data‑backed narratives.
• Business fluency in both German and English (required).

You hold full commercial accountability for the C2B business and translate growth ambitions into concrete operating plans with clear goals and defined accountability.

• Own P&L steering, financial & operations KPIs, margin logic, and end‑to‑end revenue performance.
• Define, implement, and continuously improve the operating model required to scale the C2B business efficiently across dealer services, consumer services, and core commercial operations.
• Make informed trade‑offs in ambiguous situations and ensure mitigation measures are in place before problems escalated.

You define how success is measured – and ensure the business is steered against it rigorously. This is not a reporting function; it is about building the analytical backbone that enables fast, confident decision‑making at every level in a complex and at times ambiguous environment.

• Define the north‑star metrics and KPI framework for C2B across growth, revenue, efficiency, customer experience, and quality.
• Drive forecasting accuracy in close partnership with FP&A and Analytics – and confidently challenge assumptions and models where needed.
• Identify the underlying drivers of performance – funnel dynamics, conversion rates, pricing elasticity, dealer network health, operational bottlenecks, seasonality – and translate those insights into…