Expert Panel Management
Verfasst am 2026-10-15
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Marketing / Werbung / PR
Internet Marketing, Social Media Marketing, Öffentlichkeitsarbeit
NIQ, the world’s leading consumer intelligence company, reveals new pathways to growth for retailers and consumer goods manufacturers. With operations in more than 100 countries, NIQ delivers the most complete and clear understanding of consumer buying behavior through an advanced business intelligence platform with integrated predictive analytics. NIQ delivers the Full View.
Media Measurement Operationsworks directly with current and prospective panelists. This role coordinates the digital presence needed to support that consumer-facing relationship across markets, with a primary focus on social media and digital communication.
The Senior Expert, Digital Presence & Engagement establishes and coordinates processes, governance, content planning, and best-practice sharing for Operations-owned digital communication. The role works with Local Operations, Commercial, Marketing, and other stakeholders to ensure that panelists and potential recruits can find clear, consistent, and relevant information about NIQ/GfK panels, how participation works, and where to get support.
Social Media Coordination- Coordinate Media Measurement Operations' social media activities across local markets.
- Maintain governance, processes, and best practices for Operations' social media presence.
- Support local teams in implementing social media initiatives while allowing for local market requirements.
- Coordinate KPI reporting to monitor engagement, reach, audience growth, and campaign performance.
- Identify and share successful approaches and best practices across markets.
- Coordinate the Operations section of the Media Measurement website, ensuring content remains relevant, accurate, and up to date for current and prospective panelists.
- Coordinate the development and maintenance of Operations-owned digital content across websites, portals, and social media channels.
- Support search engine optimization initiatives by aligning website, portal, and social media content with agreed global guidelines.
- Coordinate editorial planning, content governance, and digital asset management for Operations-owned communication.
- Act as the interface between Local Operations, Commercial, Marketing, and other stakeholders involved in digital communication.
- Coordinate digital initiatives across countries, ensuring clear communication, responsibilities, and timelines.
- Support the evaluation and implementation of tools for digital communication and online engagement.
- Facilitate knowledge sharing and promote consistent approaches across international markets.
- Fluent in English and German, with excellent verbal and written communication skills.
- Degree in Business, Information Technology, Communications, or a related field, or equivalent professional experience.
- Experience coordinating international or cross-functional operational activities.
- Experience working with digital communication channels, social media, website content, or online engagement.
- Experience establishing operational processes, documentation, or governance.
- Strong coordination, communication, stakeholder management, and analytical problem-solving skills.
- Social media coordination, content governance, and editorial planning.
- Website content coordination and digital asset management.
- Search engine optimization fundamentals and digital analytics reporting.
- Project and process coordination across multiple stakeholders and markets.
- Ownership, accountability, and ability to manage multiple priorities in a dynamic environment.
- Flexible working environment
- Volunteer time off
- Linked In Learning
- Employee-Assistance-Program (EAP)
NIQ may utilize artificial intelligence (AI) tools at various stages of the recruitment…
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