Global Marketing Programs Manager; m/f/d
Verfasst am 2026-07-24
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Marketing / Werbung / PR
Marketing Strategie, Marketing Manager, Internet Marketing, Marktforschung
Location: Waldbronn
Global Marketing Programs Manager
Agilent inspires and supports discoveries that advance the quality of life. We provide life science, diagnostic and applied market laboratories worldwide with instruments, services, consumables, applications and expertise. Agilent enables customers to gain the answers and insights they seek, so they can improve the world around us. We are looking for an experienced manager to transform customer and market insights into bold marketing programs that drive awareness, generate demand, and deliver measurable growth for our LC portfolio.
Key Responsibilities- Develop and maintain marketing program strategy and integrated program architecture aligned with Agilent’s strategic initiatives, Solution Unit (SU) plans, and Segment leadership priorities.
- Collaborate with GMPM and RMPM colleagues to integrate global and regional program strategies across portfolios, ensuring alignment with customer needs throughout the buyer’s journey.
- Partner with Reputation Marketing and Commercial Marketing CoEs to define customer‑centric, omnichannel campaign strategies, including messaging, content, and deployment plans.
- Lead the creation of campaign content and messaging blueprints with SU and Segment partners, ensuring alignment with target customers, value propositions, market positioning, and source content.
- Monitor and evaluate program and campaign performance against goals, adjusting strategies as needed while managing program budgets and ensuring compliance with regulatory, medical, legal, and brand standards.
- Conduct regular program reviews with business and regional marketing partners to optimize impact and ROI.
- Bachelor’s degree in Marketing, Business Administration, Chemistry, Biological Science, or equivalent.
- 10+ years of relevant experience with at least 5 years of proven success in a commercial marketing role developing B2B programs and campaigns that drive demand for scientific/lab products in the Pharmaceuticals, Biopharma, Food, and Environmental markets.
- Results‑driven with experience creating fact‑based, goal‑oriented plans aligned to strategic objectives.
- Strong project management, organizational, and cross‑functional collaboration skills in a global matrix.
- Excellent written, verbal, and presentation skills in English.
- Creative, proactive, and able to understand the needs and buying influences of scientific audiences.
Agilent Technologies Inc. is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability or any other protected categories under all applicable laws.
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