Senior Sales Manager m​/f​/d

Senior Sales Manager m/f/d

Department: 84-602 - Media - Ad Sales

Employment Type: Permanent - Full Time

Location: Germany - Munich

Reporting To: Bernard Will

DAZN is changing the way the world watches sport, and DAZN Media is at the forefront of that transformation. As the commercial arm of a leading global sports streaming platform, we connect brands with premium sports content and highly engaged audiences through innovative, data-driven advertising solutions. At DAZN, you’ll operate in a fast-paced, entrepreneurial environment where ideas move quickly and impact is visible.

Working with top-tier agencies and partners across the DACH region, you’ll help shape the future of sports advertising across OTT, digital, and emerging platforms. If you’re driven by results, passionate about sport, and motivated by building influential partnerships, DAZN offers the scale, ambition, and autonomy to accelerate your career.

As Senior Sales Manager (m/w/d) for the DACH region, you will play a pivotal role in driving advertising revenue and leading key agency relationships within DAZN Media. Acting as a trusted advisor to senior stakeholders, you’ll develop creative, solution-led partnerships that support client objectives across multiple revenue streams. You’ll own and grow relationships with major agency networks and independent agencies, while working closely with internal teams and external partners to maximise commercial performance.

This role requires strong leadership, strategic thinking, and hands-on execution, combining deep market knowledge with a passion for sport and media innovation.

• Leading and growing strategic relationships with major agency networks and independent agencies across DACH
• Owning significant revenue streams and delivering sales and revenue targets across DAZN products
• Developing and pitching custom, integrated advertising solutions in response to client briefs and RFPs
• Expanding existing partnerships into broader, multi-revenue agreements
• Driving business cases for product enhancements based on client and market needs
• Generating high-value sales activity through established relationships, meetings, and proposals
• Maintaining expert knowledge of DAZN Group’s advertising products and solutions
• Collaborating closely with internal teams to support revenue goals, forecasting, and long-term planning

• Previous experience in media sales, ideally across TV, OTT, digital, or programmatic advertising
• Strong experience working with media agencies or broadcasters, ideally within sports or video
• Expertise in programmatic and/or TV advertising models
• Excellent communication skills in both German and English
• A strong sense of ownership, with the ability to lead, prioritise, and deliver under pressure

Benefits include access to DAZN, 30 days’ annual leave, pension contributions up to 3%, a family friendly community, learning and development resources, opportunity for mobile working and access to our internal speaker series and events.