Category Manager, DACH

Join BIC World, a community of brands dedicated to creating ingeniously simple and joyful products that have been part of hearts and homes for over 75 years. We are committed to growing our iconic and innovative brands by reimagining everyday essentials in new, sustainable, and responsible ways. Our culture encourages a "roll up your sleeves and get the job done" mindset, ensuring self‑starters, problem solvers, and innovative thinkers can truly thrive.

• Accountable for Flame for Life (Lighters), Human Expression (Stationery) and Blade Excellence (Shavers) categories for the DACH region, with responsibility for in‑depth category and shopper understanding and insights at a micro and macro level
• Analyse category/segment performance using customer, consumer, shopper and macro environment data and sources for internal and external reporting
• Develop and implement tools for sales and marketing support, including reports/analysis of data as required by key stakeholders, sourcing, formatting and updating various databases/software systems (e.g., GFK, NIQ and Power Bi)
• Proactively deliver compelling insights, arguments and recommendations to key stakeholders that help to grow the broader category and BIC’s share, sales and profit within the category, including participating in customer meetings
• Drive ad‑hoc local market research, monitor competitive activity and analyse data to identify and better serve shoppers’ needs
• Be the voice of the shopper and customer in internal meetings with Sales and Marketing teams to aid the development of channel and brand strategies and improve product activation
• Identify appropriate case studies and research studies from other countries to share with and potentially implement in DACH
• Manage local agency relationships, driving them to provide value‑added account service, accurate data and insightful presentations
• Prepare, implement and monitor Cat Man budget for key projects and liaise with local and global teams to ensure tracking & forecasting is accurate

• Bachelor’s degree in Business, Marketing, Sales or a related field
• 3+ years of experience as a Category Manager in the FMCG industry
• Professional in data analysis and using various analytics tools (incl. MS Office with Excel, PowerPoint)
• Analytical mindset with ability to interpret data and drive decision‑making
• Developed presentation skills and ability to build and present compelling trade selling stories
• Strong interpersonal and communication skills to collaborate effectively with cross‑functional teams and external stakeholders (customers, agencies, …)
• Flexibility to adapt to changing market dynamics, consumer preferences and organizational priorities
• Fluency in German and English is a must

• Hybrid model of work – 2 days in the office
• 30 days of annual leave
• Accident insurance
• Car and bicycle parking
• Bike leasing participation

BIC World is an Equal Opportunity Employer. We strongly commit to hiring people with different backgrounds and experiences to help us build better products, make better decisions, and better serve our customers. We do not discriminate based upon race, religion, color, national origin, gender, sexual orientation, veteran status, disability status, or similar characteristics. All employment is decided based on qualifications, merit, and business need.

BIC World is not seeking assistance or accepting unsolicited resumes from search firms for this employment opportunity. Regardless of past practice, all resumes submitted by search firms to any team member at BIC via email, or directly to a BIC team member in any form without a valid written search agreement in place for that position will be deemed the sole property of BIC, and no fee will be paid in the event the candidate is hired by BIC as a result of the referral or through other means.