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SodaStream: General Manager DACH Market

in Frankfurt, 60306, Frankfurt am Main, Hessen, Deutschland
Unternehmen: PepsiCo
Vollzeit position
Verfasst am 2026-01-18
Berufliche Spezialisierung:
  • Management
    Operations Manager, Generaldirektor
Stellenbeschreibung
Location: Frankfurt

Overview

The General Manager DACH reports to the Soda Stream CEO. The key responsibility of this person is to drive the growth of the 3 countries, together forming the DACH cluster for Sodastream. Germany is the 2nd biggest Sodastream market with a long history of success. Sodastream is highly penetrated in Germany, and a large market share in CO2. We are looking for a experienced General Manager who can unlock the next level of growth for our business and further professionalize the organization.

The responsibilities of GM DACH are broad and include leading a total organization of approximately 100 people across Germany, Switzerland and Austria across all categories of machines, bottles, CO2 and flavors. Key will be to unlock growth in the market, by truly understanding the consumer, shopper and retailers in the region. To fully unlock the potential in the region, the GM will have to further professionalize all functions: with a key focus on sales, supply chain, ecommerce and digital marketing.

This candidate will lead the local management team of 6 persons including Marketing, Sales, Logistics Operations, HR and Finance.

Responsibilities
  • P&L Management & Delivery
  • Vision and Strategic Planning
  • Commercial Management:
    Sales, Marketing, Distribution
  • Financial & Supply Chain Management
  • Leadership and Organizational Development
Qualifications
  • Experience in a similar role - managing a market with a similar scale, experience in launching/driving strong business growth
  • Experience in driving commercial transformations
  • Experience working with Global Organizations
  • Marketing and Sales background
  • Thorough understanding of the local consumer and knowledge of retailer environment
  • FMCG/Home appliance Commercial/retail experience
  • E-commerce savvy
  • Drives for results in the right manner (with the highest sense of urgency)
  • Organizational leadership and team development (leads through influence)
  • Strong communication and influencing skills
  • Innovative and creative thinking
  • Highly resourceful to make things happen
  • Passion and energy for the category and the enterprise
  • A pioneer and “builder” who embraces and thrives in fast-paced, changing environments
  • Great interpersonal skills; an outstanding leader who thinks on a global scale
  • Enjoys handling a multitude of activities in a hands‑on, entrepreneurial business
  • A creative  doer ,  risk taker
  • Team player & team builder
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