Senior Manager Marketing Planning & Performance; m​/f​/d

• Full-time

As Europe’s No.1 e-pharmacy, Redcare Pharmacy is powered by passionate teams and continuous innovation. Together, we are working to make healthcare simpler and more accessible.

We value a collaborative environment in which people take ownership, challenge existing ways of working and turn ideas into meaningful impact. If you are looking for a purposeful career and want to contribute to our vision "Until every human has their health", start your #Redcareer with us.

Marketing planning at Redcare Pharmacy spans several countries, channels and disciplines. Different market realities, investment priorities and planning approaches need to come together in one integrated view that enables better and faster decisions.

As Senior Manager Marketing Planning & Performance, you will build the planning function within our Marketing Analytics & Technologies team and take ownership of the end-to-end marketing planning process - from annual operating planning and in-year forecasting to regular budget and performance reviews.

Working closely with Country Marketing Representatives, channel teams, Country Management and Controlling, you will establish a consistent planning framework while preserving the flexibility needed by individual markets. CDM, CLV and contribution targets will provide the common steering logic, complemented by insights from attribution, incrementality testing and Marketing Mix Modelling.

This is a senior individual-contributor role without direct reports. Your leadership will come from expertise, clear governance and the ability to align stakeholders around shared decisions. Rather than focusing on pure analytics or reporting, you will turn data into recommendations, build effective processes and create a planning setup that works across markets.

• Build and own our marketing planning process: Establish the calendar, templates, responsibilities, governance and decision rules for annual planning, in-year forecasting and regular budget reviews.
• Create one integrated marketing plan: Consolidate country and channel plans, challenge assumptions and align priorities, budgets and financial targets with Controlling and the relevant marketing stakeholders.
• Turn performance into decisions: Develop budget and marketing-mix recommendations based on CDM, CLV, contribution targets and relevant channel metrics, track plan versus actuals and initiate adjustments throughout the year.
• Steer cross-functional planning reviews: Bring Country Management, channel teams and other stakeholders together, structure trade-offs and use insights from MMM, incrementality and attribution to support transparent investment decisions.
• Shape the future planning setup: Define requirements for planning tools and data together with Analytics and Technology, reduce manual effort and continuously simplify how marketing planning works across Redcare.

• Relevant experience: At least five years in marketing planning, marketing controlling, e-commerce or commercial FP&A, ideally within retail, e-commerce or another multi-channel, performance-driven environment.
• Planning ownership: A strong track record of owning planning and forecasting processes, managing budgets and translating plan-versus-actual developments into concrete recommendations and actions.
• Commercial marketing knowledge: Solid knowledge of marketing channels and performance metrics such as CAC, ROAS and contribution margin, combined with the ability to connect commercial, financial and customer-value perspectives.
• Stakeholder leadership: Experience coordinating complex processes across countries, business units or functions. You know how to influence…