Website & Digital Experience Developer

At parcel

Lab were reshaping how the worlds leading brands manage the post-purchase experience.

Our post-purchase platform helps companies like John Lewis Chicos Yeti All Saints and others transform every touchpoint into moments that drive customer engagement, build loyalty and create customers for life.

We’re looking for a highly skilled Word Press full‑stack developer who will own the technical development, analytics, continuous improvement and management of parcel

Labs corporate website – both frontend and backend.

The site is a central pillar of our inbound marketing strategy and will be continuously expanded with new PLG features, interactive tools and personalized experiences. You will take full ownership of building, optimizing and maintaining our Word Press site while ensuring it delivers a high‑performance buyer‑led experience.

This role sits in the Marketing team but requires a deep technical skill set and the ability to translate growth ideas into code. You’ll work closely with content and Sales and will be the go‑to expert for all things web tracking and CRO.

• Develop, customize and maintain our Word Press site (both frontend & backend)
• Implement new features, page templates and interactive tools (ROI calculator, interactive demo)
• Optimize for Core Web Vitals, site speed and mobile responsiveness
• Manage hosting (Kinsta), staging environment, backups and security updates
• Maintain and extend integrations (Hub Spot, GA4, Amplitude, ABM tools)
• Ensure website scalability and stability as we roll out new campaigns and tools

• Implement and maintain tracking setup (GA4, GTM, reverse IP lookup tools)
• Identify user journeys and optimise traffic to improve user experience
• Run and implement A / B and multivariate tests in collaboration with marketing
• Monitor and improve conversion rates through UX and performance improvements
• Use heatmaps, behavioural analytics and funnel tracking to identify optimisations

• Own technical SEO (schema markup, crawlability, hreflang, site structure)
• Conduct regular audits and implement improvements with the content team
• Collaborate with SEO agencies for specialised tasks (e.g. link building)

• Gather data and complex web scraping solutions
• Implement personalised experiences and landing pages for target accounts
• Build campaign‑specific microsites or page variations for ABM
• Integrate personalisation into the core site using ABM tools

• AI‑First mindset: use AI to accelerate development and optimisation.
• Proven experience as a Word Press developer with strong PHP, HTML, CSS, JavaScript skills.
• Experience with custom theme and plugin development.
• Strong understanding of frontend performance optimisation and responsive design.
• Comfortable working on backend configurations and database management in Word Press.
• Familiarity with GA4, GTM, CRO tools and SEO principles.
• Ability to work independently and translate marketing requirements into technical solutions.

• Familiarity with ABM personalisation tools (Clay, Influ2, Demandbase).
• Experience in B2B SaaS or e‑commerce environments.

• You’ll join a passionate and collaborative global sales team with plenty of room to grow.
• Competitive salary and benefits.
• Exposure to high‑growth accounts and verticals.
• A culture that values creativity, experimentation and ownership.

Plenty of room for your own to try, fail and learn!

Comprehensive onboarding plan in place from the very first day to help you integrate seamlessly with the rest of the company and understand new responsibilities.

Equipped with the latest Mac Book or PC as a digital‑first company you choose whether to work entirely from home in one of our offices or a mix that suits you. Not close to one of our offices? No problem! Find yourself a co‑working space instead and we’ll help cover the costs.

Career development opportunities including our Leadership Development Program and our Mentorship Program as well as online language courses, budget for further training and access to Linked In Learning.

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