Market Category Demand Planner; m/w/d
Verfasst am 2026-10-13
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Logistik
Supply Chain & Logistik, Logistik Manager, Lieferkettenmanagement
Welcome to Haleon. We're a purpose-driven, world-class consumer company putting everyday health in the hands of millions. In just three years since our launch, we've grown, evolved and are now entering an exciting new chapter - one filled with bold ambitions and enormous opportunity.
Our trusted portfolio of brands - including Sensodyne®, Panadol®, Advil®, Voltaren®, Theraflu®, Otrivin®, and Centrum® - lead in resilient and growing categories. What sets us apart is our unique blend of deep human understanding and trusted science.
Now it's time to fully realise the full potential of our business and our people. We do this through our Win as One strategy. It puts our purpose - to deliver better everyday health with humanity - at the heart of everything we do. It unites us, inspires us, and challenges us to be better every day, driven by our agile, performance-focused culture.
InMarket Category Demand Planner (m/w/d)
The delivers all Demand Planning activities for all channels/accounts across the Category in cooperation with Commercial and wider Supply Chain. Responsible for delivering an unconstrained and consensus forecast managing the SFA and SFB to target. The role requires a high degree of cross-functional collaboration, market understanding and intelligence.
Key Responsibilities- Develop the monthly unconstrained forecast using insights from promotional plans, A&P, NPI and market intelligence. Apply analytical thinking to assess the baseline forecast and enrich it appropriately for the full forecast horizon of 36 months. Challenges assumptions and drives alignment across functions to reach the volume forecast.
- Leads defined activities within the IBP cycle. Owns the Monthly Cross Functional Enrichment meeting to agree volume enrichments based on defined activities and insights. Maintains list of risks and opps with probability and record of forecast inclusion. Required to represent portfolio and explain forecast assumptions in Cluster DRM.
- Uses segmentation to focus effort on priority SKUs and customers which have the biggest growth impact for the Cluster. Ensures that segmentation is aligned with commercial and OU QSCP to bring E2E consistency.
- Collaborate with demand forecaster to maintain master data and history for statistical forecasts. Work together to generate the most accurate baseline forecast as a start point.
- Review historical sales trends, and past events. Identify demand drivers including promotions, competitor activity, innovation and category growth, to enrich the baseline forecast provided by the Demand Forecaster
- Maintains a library of past promotions and expected vs actual uplifts. Together with commercial, agrees future promotional volumes and dates. Ensures this is accurately reflected in the unconstrained forecast.
- Review supply constraints and uses commercial inputs such as stock in trade to develop the consensus forecast. Manages allocation process in collaboration with commercial.
- Provides input to pre DRM of gap to target. Prioritise actions to close gaps through close collaboration with market teams and Hub Supply Planners
- Submits the unconstrained and consensus forecast on time. Is able to clearly articulate forecast drivers, month on month changes, and key risks and opps.
- Guide and coach more junior planners, ensuring consistency, quality, and continuous improvement across brand-level planning. Act as the escalation point for operational issues and strategic decisions. Foster a high-performance culture and support onboarding and capability development.
- Work closely with finance to drive volume-to-value alignment
- Metrics:
Forecast Accuracy, Forecast Bias, Forecast Value Add
- Bachelor's degree in Supply Chain or a related…
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