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Global Brand Communication Manager; d​/f​/m

in 80331, München, Bayern, Deutschland
Unternehmen: Essity AB
Vollzeit position
Verfasst am 2026-08-29
Berufliche Spezialisierung:
  • Marketing / Werbung / PR
    Marketingkommunikation, Markenzeichen, Marketing Manager, Marketing Strategie
Gehalts-/Lohnspanne oder Branchenbenchmark: 90000 - 130000 EUR pro Jahr EUR 90000.00 130000.00 YEAR
Stellenbeschreibung
Global Brand Communication Manager (d/f/m)
Global Brand Communication Manager (d/f/m)

Essity is a leading global hygiene and healthcare company. We are committed to improving the quality of life through high-quality hygiene and healthcare solutions. We sell our products and solutions in around 150 countries under many strong brands, including the global market leaders TENA and Tork, as well as well-known brands such as Jobst, Leukoplast, Libero, Libresse, Lotus, Nosotras, Saba, Tempo, Vinda and Zewa.

The Global Brand Communications Manager sits at the heart of Essity's Consumer Tissue Masterbrand team, leading communications strategy and activation across categories and brands.

The position is based in Munich.

Your Role

Lead communications strategy for one of Essity's Consumer Tissue categories, partnering closely with the Global Brand Director to identify growth opportunities and address business challenges

Lead communications development for a portfolio of market-leading European brands, including Tempo, Cushelle, Okay, and Plenty

Partner with local marketing and execution teams to scale and deploy high-impact campaigns, content, and communication assets efficiently across markets

Drive excellence in campaign development and content creation across paid, owned, and earned channels

Monitor brand health, communication effectiveness, and business performance metrics, identifying opportunities to strengthen brand growth

Collaborate closely with Global Brand Directors, Insights, Innovation, Local Marketing teams, and external agency partners and ensure alignment between category, product, and masterbrand strategies to create a compelling and consistent consumer experience

You Identify Yourself With

Even if not all of the following points apply to you, we would be happy to get to know you and talk about the possibility of working with you!

Experienced brand and communications leader with a strong background in FMCG brand building and integrated marketing communications

Strategic thinker with the ability to connect business objectives, consumer insights, and communications strategy

Strong collaborator who thrives in a cross-functional, international environment and can influence stakeholders across global and local teams

Passionate about building brands and driving commercial growth through effective communication and experienced in campaign development, content strategy, and communications planning across multiple channels and touchpoints

Comfortable working with complexity, balancing long-term brand strategy with executional excellence

Excellent communication and stakeholder management skills, with experience working across markets and cultures

Our Benefits for You

The benefits listed refer to the primary location. If you want to start at another location, these may vary.

Compensation& Benefits
Compensationabovetariff,14salaries,bonus,annual salaryadjustmentprocess,pensionschemes,anniversarybonus,childcareallowance, Corporate Benefits & otheremployeebenefits

Work-Life-Balance
Hybrid working model,flexible working hours, 40h week with working time based on trust, 30daysofvacation,lifetimeworking time account

Learning & Development
Structuredonboarding, trainingopportunitiessuch as digital learning platform,coaching&mentoringas possible part of individual development plan,participation in professionalconferencesandfairs

Health & Well-being
Discountedfitnessmembership, Lease-a-bike, health and well-beingmonth,mindfulnesscourses, "PME Familienservice",employeesurveys

Team &Collaboration
People culture,communities&networks,co-workingspaces,leadershipguidelines, can

Mobility
Publictransportallowance,bicycleparking, freecarparking, e-chargingstations

This is Us

At Essity our Beliefs & Behaviours (Care, Collaboration, Courage and Commitment) is the foundation for our inclusive culture and as such something we are living on an everyday basis. With a purpose of Breaking Barriers to Well-being diversity, equity & inclusion is established in our core.

We are committed against discrimination on the basis of color, ethnicity, migration history, religion, sex, national origin, sexual orientation, age, citizenship status, marital status, caregiving responsibilities, disability, chronic illness, gender identity, gender expression, genetic information and other. We explicitly welcome applications from people who are structurally, institutionally, intersectionally discriminated.

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