Senior Marketing Technology Architect, StreetEasy

About the team

Street Easy, a Zillow Group company, is the leading platform for buying, selling, and renting homes in NYC and New Jersey. Our team is the technical backbone of Revenue Operations and Lifecycle Marketing & Operations, owning the platforms that power marketing and sales—from lifecycle email and in-app messaging to CRM integrations and data pipelines. At the intersection of Marketing, Product, Data, and Sales Operations, we build scalable, automated experiences that drive engagement, conversion, and retention across B2C and B2B journeys.

The Senior Marketing Technology Architect, Street Easy partners with marketing, engineering, and external vendors to design, integrate, and operate Street Easy's lifecycle marketing technology stack — including Iterable, Hightouch, Spark Post, and Hub Spot. This role leads complex, cross-functional technical programs from discovery through implementation, aligning data, systems, and stakeholders to deliver reliable, scalable capabilities for Street Easy's marketing ecosystem.

• Lead end-to-end technical programs for Street Easy's Mar Tech platforms — Iterable, Hightouch, Spark Post, Hub Spot — from requirements and planning through implementation, launch, and ongoing optimization.
• Configure, integrate, and operate marketing technology platforms to enable centralized audience management, campaign execution, and reporting, including data contracts, event schemas, and reverse ETL sync cadences.
• Design and manage data flows and ETL processes connecting marketing platforms to Databricks, Salesforce, and Airbyte, ensuring data quality, governance, and timely availability.
• Coordinate cross-team delivery by aligning backlogs, sprint schedules, and release plans across marketing, engineering, data, and vendor teams, resolving dependencies and risks proactively.
• Own the vendor relationships across these owned systems, overseeing our individual tool usage, budgets and evaluating the stack as a whole. At times, this may include overseeing contractors.
• Document and standardize technical and operational processes for marketing technology, identifying automation opportunities to improve reliability, scalability, and efficiency.

This role has been categorized as a Remote position. “Remote” employees do not have a permanent corporate office workplace and, instead, work from a physical location of their choice, which must be identified to the Company. U.S. employees may live in any of the 50 United States, with limited  California, Connecticut, Maryland, Massachusetts, New Jersey, New York, Washington state, and Washington DC the standard base pay range for this role is $ - $ annually.

This base pay range is specific to these locations and may not be applicable to other  Colorado, Hawaii, Illinois, Maine, Minnesota, Nevada, Ohio, Rhode Island, Vermont, and Virginia the standard base pay range for this role is $ - $ annually. The base pay range is specific to these locations and may not be applicable to other  addition to a competitive base salary this position is also eligible for equity awards based on factors such as experience, performance and location.

Actual amounts will vary depending on experience, performance and location. Employees in this role will not be paid below the salary threshold for exempt employees in the state where they reside.

• Bachelor's degree in Computer Science, Engineering, Information Systems, Business, or a related field.
• 8+ years of experience in marketing technology, technical program management, software engineering, data engineering, or a closely related technical field, including experience leading cross-functional technical initiatives.
• Experience working with modern marketing technology stacks — such as Iterable, Braze, Hightouch, Hub Spot, or Marketo — and integrating them with internal systems including CRM and data warehouse platforms (e.g. Databricks).
• Experience delivering complex, data-intensive programs in an agile or iterative environment, including coordinating multiple teams and managing technical dependencies.
• You bring a high-ownership, curious, and pragmatic mindset: making well-reasoned…