Marketing Communications Representative

At Keysight, we inspire and empower innovators to bring world-changing technologies to life. We deliver market-leading design, emulation, and test solutions to help engineers develop and deploy faster, with less risk, throughout the entire product life cycle. We are a global innovation partner enabling customers in communications, 5G, aerospace and defense, automotive, energy, semiconductor, and general electronics markets to accelerate innovation.

Our award-winning culture embraces a bold vision of where technology can take us and a passion for tackling challenging problems with industry-first solutions. We believe that when people feel a sense of belonging, they can be more creative, innovative, and thrive at all points in their careers.

We are seeking a Marketing Communications (Marcom) Representative to support field marketing execution across Germany and EMEA, with a primary focus on customer events, trade shows, seminars, and conferences. This role focus on event planning, budgets management, vendor coordination, attendee experience, and post-event performance tracking, while working closely with sales and marketing teams to drive customer engagement and business impact and continuity of local marketing activities.

• Identify and recommend local marketing investment opportunities based on local market needs, sales input, customer insights, and relevant industry events.
• Plan and execute customer-facing events, including trade shows, conferences, seminars, workshops, and other field marketing activities.
• Lead event project management, including timeline tracking, deliverables, stakeholder coordination among vendors, event organizer, and Keysight team, budget follow-up, and performance reporting.
• Manage event cost breakdowns, purchase orders, invoices, and overall budget tracking within approved allocations.
• Deliver a memorable and high-quality attendee and customer experience before, during, and after events.
• Support event-related digital promotions including email, web, registration, and social media tactic.
• Partner with sales and marketing teams to drive customer engagement, lead generation, and measurable business impact.

• Bachelor's degree in Marketing, Business, Communications, or related field.
• 3+ years of experience in event marketing, field marketing, marketing communications, or event management.
• Proven experience managing customer events, seminars, or trade shows with strong project management, communication, and organizational skills.
• Ability to manage multiple stakeholders and priorities in a fast-paced environment.
• Fluent in German and English.
• Hybrid position (2 days remote work is possible)

Careers Privacy Statement
*** Keysight is an Equal Opportunity Employer.***