Business Unit Lead - Snacking; gn; Nutrition

Business Unit Lead - Snacking (gn) - More Nutrition

Start:
Immediately | Level: Head of |

Location:

Germany, remote | Type:
Full time (40h/week)
Own and shape the Snacking strategy of More Nutrition, a leading brand in functional nutrition. Join one of the fastest growing FMCG brands in Germany! We are looking for an experienced product marketing expert to take end-to-end ownership of some of our key Snacking categories and their strategy. Unique opportunity to be part of the journey of growing a 1 billion brand, of which Snacking will be a major growth pillar.

• You develop the Snacking category strategy to take it to a €500m business by 2028 across D2C, retail and Amazon globally.
• You take full ownership of some of our key Snacking categories. Manage the existing portfolio and innovation pipeline and define the strategy which snacking categories we want to enter next, and how.
• You develop the go-to-market strategies and marketing campaigns across relevant channels, ensuring seamless execution and performance monitoring.
• You collaborate closely with cross-functional teams, particularly product development and sales, to bring new products to market in line with the brand positioning.
• You stay on top of market trends, consumer insights, and competitive developments, translating data into actionable growth opportunities.
• You drive product launch excellence by building comprehensive rollout plans and coordinating all related activities across departments.
• You oversee product-related budgets, develop pricing and forecasting models, and analyze performance metrics to support strategic decisions.

You hold a degree in Marketing, Business Administration, or a related field; a Master’s degree is an advantage

You bring 6+ years of experience in product marketing management within the FMCG industry

You have experience working on a Snacking brand

You thrive in a fast-paced, agile environment and take ownership to deliver strong results

You have a track record of successfully managing products across their full lifecycle—from idea to launch and beyond

You are well-versed in portfolio strategy, consumer segmentation, and product positioning techniques

You know how to plan and execute impactful go-to-market and activation strategies, including pricing and distribution

You think analytically, enjoy working with data, and are confident in market research, financial analysis, and planning

You communicate clearly, present ideas convincingly, and collaborate effectively across different teams and levels

Being part of our team means joining a high-performing company with a diverse and inclusive culture. In our fast-growing team of over 1,200 employees, we combine our passion for sports nutrition, supplements, and healthy foods with cutting-edge technology, production, and logistics processes. All of this serves one goal: providing our customers with top-quality products to support their healthy and active lifestyle.

You can look forward to a strong sense of team spirit, ongoing opportunities for professional growth and responsibility, and an exciting work environment that blends lifestyle and career. With locations in Hamburg, Elmshorn, Kaltenkirchen/Nützen, and Elsdorf, TQG offers diverse career opportunities in areas such as technology, product development, sales, marketing, and logistics. Additionally, you’ll benefit from:

• Flexible working hours and remote work options
• Attractive employee discounts
• Subsidy for the E-gym Wellpass
• Workation
• 28 days vacation/year
• and much more

The Quality Group (TQG) is an innovative provider of sports nutrition products, bringing together the successful brands
ESN
and
More Nutrition
since 2021.

ESN
has been the German market leader in sports…