Publishing Manager – Product & Growth

With more than 8 billion downloads, Crazy Labs is a leading publisher of casual and hybrid-casual games.

We have proven that real success comes from staying ahead with the latest technology, having fun with what we do, and building excellent teams. That’s where you come in!

We’re looking for a Publishing Manager – Product & Growth to help turn promising mobile games into stronger, scalable products.

You’ll work closely with external studios and our internal teams, using product thinking, player data, and structured iteration to improve game performance and player experience.

If you are:

Experienced in mobile game product, publishing, or production

Comfortable digging into KPIs and understanding why players stay, leave, progress, or monetize

Strong at turning data and observations into clear product actions

Confident giving direct and actionable feedback to studios

Comfortable owning several games and priorities at once Analytical, hands-on, fast-moving, and high-ownership

Then you might be a great match for Crazy Labs.

As a Publishing Manager, you will:

Work with studios to improve gameplay, player experience, and performance

Analyze KPIs, player behavior, gameplay, and market benchmarks

Turn insights into clear priorities and product recommendations

Help improve progression, economy, monetization, content, and level design

Guide experiments, A/B tests, and product iterations

Collaborate with Analytics, QA, Creative, UA, and Product Track milestones, risks, decisions, and performance across multiple games

Requirements:

What we’re looking for:

3+ years in mobile game product management, publishing, or game production

Strong understanding of F2P KPIs, retention, engagement, and player behavior

Experience improving games through data and product iteration

Good understanding of monetization, economy, progression, content pacing, and level design

Experience working with external studios or distributed teams

Strong communication and stakeholder management skills

High ownership and excellent follow-through

Strong written and verbal English Hybrid-casual, puzzle, idle, arcade, or casual experience; A/B testing and analytics tools such as Tableau; hands-on level design or player progression experience.

Crazy Labs commitments

Employee benefits are part of our love language. Enjoy substantial benefits, including maternity support, health coverage, annual team trips, global holiday celebrations and presents, birthday and job anniversary gifts — and so, so much more!

Remote but not alone. While you enjoy the flexibility of a remote position, we make sure you always feel part of our Crazy team. From your first day at Crazy Labs, you’ll be supported by an experienced People team to ensure your integration and journey are at the highest level.

Our approach to AI. At Crazy Labs, AI isn’t scary, and it isn’t a buzzword. We’ve assembled an AI Lead team dedicated to teaching, training, and helping all Crazies stay ahead of the curve and use AI smartly. Crazy Labs is an AI slop-free zone.

The Future is Crazy, Join the Lab!