Leisure Business Development Manager, Germany

About the Role

The Leisure Business Development Manager is responsible for driving sales growth for a leading global hotel company’s international portfolio by influencing and motivating key leisure, luxury travel partners and tour operators across a designated region. The role focuses on strengthening relationships with travel agencies, front‑line advisors, and tour operators to increase room nights, market share, and preference for the company’s resort and all‑inclusive properties.

This position combines strategic business development, partner engagement, commercial analysis, and high‑impact sales activations across both virtual and in‑person channels. It is ideally suited for a relationship‑driven commercial professional with a passion for the leisure travel segment.

Remote position: the candidate must be based in Germany and have easy access to a major airport and train station to support frequent travel. The role also requires the ability to attend in‑person meetings at the company’s regional office in Frankfurt several times per month.

• Manage and grow relationships with assigned leisure, luxury agencies and tour operators within a designated region to drive room night production and market share
• Build strong partnerships with tour operator business development managers through joint sales calls, trainings, webinars, and territory events
• Maintain regular contact with front‑line travel advisors through in‑person and virtual sales calls, webinars, and agency visits
• Deliver engaging sales presentations and materials promoting the company’s resort and all‑inclusive portfolio
• Attend and host in‑person travel advisor engagement events across leisure, resort, and all‑inclusive segments

• Analyze account performance metrics to prioritize agencies, manage engagement frequency, and maximize return on investment
• Categorize and prioritize agencies using market indicators, room night production, collaboration potential, and performance trends
• Develop tailored sales strategies for each agency using relevant data and insights
• Customize messaging and content for agency interactions based on performance trends and commercial priorities
• Review account performance with agency contacts to understand business drivers and identify growth opportunities

• Conduct high‑impact sales calls aimed at reaching the maximum number of selling travel advisors
• Collaborate with internal teams to organize and execute regional events and sales initiatives
• Present product highlights, portfolio updates, and sales materials to drive bookings for resort and all‑inclusive properties
• Ensure high‑quality delivery of virtual and in‑person trainings, webinars, and advisor events
• Provide professional brand representation in all meetings, conferences, and partner engagements

• Maintain accurate and timely documentation of all activities in Salesforce
• Keep an up‑to‑date Outlook calendar reflecting travel, sales calls, and agency activity
• Use CRM and reporting tools to track performance and measure progress against goals
• Manage expenses and submit required reports on a weekly basis
• Adhere to commercial guidelines for call preparation, execution, administration, and follow‑up
• Ensure compliance with company equipment standards and professional presentation expectations

• Experience in leisure travel sales; hospitality sales experience strongly preferred
• Proven ability to build and maintain strong relationships with travel trade partners
• Excellent verbal and written communication skills across in‑person, virtual, and group settings
• Strong analytical skills with the ability to translate performance data into commercial actions
• Proficiency with Salesforce, reporting tools, and Microsoft Office (Word, Excel, PowerPoint, Outlook)
• Demonstrated ability to deliver high‑quality sales presentations and trainings
• Highly organized with strong time‑management and territory planning skills
• Comfortable with frequent travel (approximately 30%) within the designated region
• Must be based in the Greater Frankfurt metropolitan area with easy access to a major airport
• Ability to attend in‑person meetings at the Frankfurt regional office as required
• Professional appearance and strong personal representation in all business settings
• Ability to work independently, manage multiple priorities, and adapt messaging for different audiences
• Flexibility to support additional hours or reasonable ad‑hoc business needs when required