NPI Manager

tonies is the world’s leading interactive audio platform for children, with over 12 million Tonieboxes and 165 million Tonies sold globally. Our intuitive, screen-free system empowers children to learn and play independently in a safe and engaging way.

With a presence in over 100 countries and a diverse portfolio of ~1,500 Tonies across multiple languages, we continue to redefine how children experience storytelling and learning. Since our IPO in 2021, our global team of 630+ colleagues is united by a shared mission: shaping the future of play, learning, and imagination.

As
NPI Manager (all genders),you play a key role in driving the successful operational execution of new product launches and product changes. Reporting to the Head of NPI Operations, you own operational readiness for New Product Introductions (NPI), orchestrating critical milestones from order readiness through Start of Production (SOP) to first fulfilment to ensure On-Time, In-Full (OTIF) launches. Your mission is to ensure that new products and changes are delivered on time, at target quality, and within budget by steering cross-functional execution across tonies’ global value chain.

You act as the operational backbone of the launch process, bringing structure, transparency, and reliable execution.

• Driving the New Product Introduction (NPI) projects from the development phase through mass production.
• Developing and maintaining integrated NPI project plans and milestones.
• Coordination of cross-functional teams across Product Industrialization, Operations, Quality, Supply Chain and Procurement.
• Planning and execution of EVT, DVT, PVT and Mass Production builds.
• Proactively driving issue resolution, risk mitigation and escalation management.
• Ensuring manufacturing, supply chain and supplier readiness for product launch.
• Monitoring launch KPIs and report project status to stakeholders.
• Capturing lessons learned and drive continuous improvement of the NPI process.

Education & Experience

• Bachelor’s or Master’s degree in Engineering, Industrial Engineering, Business Administration, or a comparable field.
• 4–7 years of professional experience in NPI, program/project management, industrialization, or operations.
• Hands-on experience managing cross-functional projects in a manufacturing or product-driven environment (e.g., consumer electronics, toys).
• Experience in ramp-up management, supplier coordination, and production readiness.
• Familiarity with PLM, ERP, and/or MES systems is a plus.
• Fluency in English; conversational German (B2-C1)

Skills & Competencies

• Strong ownership mindset with a structured, execution-oriented working style.
• Excellent communication and coordination skills across functions and cultures.
• Analytical thinking with confidence in managing KPIs, risks, and dependencies.
• Resilience and adaptability in a fast-paced, dynamic environment.
• Team-oriented, hands-on, and driven by operational excellence.

• Global Teamwork: We collaborate across departmental and country borders on our vision to bring the Toniebox into every child's room in the world.

• Come as you are:This applies not only to the dress code but also to everything else. Because only where you truly feel comfortable can you give your best.

• Mobility
  :
  
  Choose the option that suits you best – a Deutschlandticket (public transport ticket) for unlimited mobility, a monthly contribution for an office parking space, a leasing bicycle, or a remote work subsidy.

• Enhanced Security: Benefit from subsidies for company pension plans, occupational…