Product Lead - Digital Investment Products

Are you passionate about investments, digital customer journeys and commercial growth? Do you enjoy bringing product, marketing and sales together to deliver measurable customer and business impact in a highly regulated environment? If so, we have an exciting opportunity and look forward to welcoming you to our team! The team At Investments, we make investing accessible and help our customers grow their money.

We support customers across Private Individuals, Business Banking and Private Banking with compelling propositions, excellent digital experiences and trusted human support at the moments that matter. Investments NL is an entrepreneurial area within ING NL and currently in the middle of an accelerated growth trajectory, providing ample opportunity to bring in your own ideas and initiatives and leverage on support from across the organization.

The Digital Investment Products team is responsible for Self Invest, Easy Invest and Pension Investing. The multidisciplinary team consists of product managers and growth specialists. Together with One Investments, global product owners, marketing and sales teams, the cluster drives sustainable growth while ensuring a safe, compliant and operationally sound product portfolio.

• Lead, coach and develop a team of 7 product management and growth professionals
• Shape and execute the growth strategy for Self Invest, Easy Invest and Pension Invest, including target setting, performance steering and prioritisation of commercial opportunities
• Lead integrated go-to-market execution across campaigns and owned digital channels (app/web/email), together with Product Marketing, Brand Marketing, Digital Sales and the relevant Retail segments
• Use customer, market, competitor and performance insights to improve acquisition, conversion, activation, assets under management, customer activity, retention and satisfaction
• Act as the principal local business counterpart for One Investments and global product owners, representing Dutch customer, commercial, regulatory and operational needs and driving effective local adoption of shared capabilities
• Maintain an end-to-end view of the customer journeys for digital investment products, and initiate local improvements where these create material customer or commercial value
• Ensure effective local product stewardship, including product expertise, product reviews, governance, regulatory change, risk and control topics, operational continuity and product-related incident handling
• Create alignment and accountability across product, marketing, sales, operations, risk, compliance, legal, technology and global stakeholders; and Contribute to the strategy, performance and transformation of Investments Growth NL, including AI-powered ways of working

You are a natural team lead who creates direction, accountability and trust. You combine a commercial and customer-focused mindset with the judgement required to manage investment products responsibly. You are comfortable operating in a matrix environment and can mobilise senior stakeholders across local and global teams.

• have extensive knowledge of and passion for investments
• have a strong commercial, digital-first and data-driven mindset
• understand product management, go-to-market execution and regulated product governance
• can translate strategy into measurable results across digital journeys and multiple distribution channels
• are an inspiring people leader who develops professionals from different disciplines
• can influence senior stakeholders and align local and global priorities
• combine strategic judgement with a hands-on 'take it on and make it happen' mentality
• and understand how AI can improve commercial decision-making, customer…