Brand Manager – Planters Portfolio - Foodservice​/Convenience Channel

Job-:
Marketing

Location:

Austin, MN, United States

Schedule:

Full time Posted:
Pay Ranges: $107,000-$159,000

Brand Manager – Planters Portfolio - Food service/Convenience Channel (Austin, MN)
Hormel Foods Corporation To save time applying, Hormel Foods does not offer sponsorship of job applicants for employment-based visas for this position at this time.

ABOUT HORMEL FOODS — Inspired People. Inspired Food.

Hormel Foods Corporation, based in Austin, Minnesota, is a global branded food company with approximately $12 billion in annual revenue across more than 80 countries worldwide. Its brands include Planters, Skippy, SPAM, Hormel Natural Choice, Applegate, Wholly, Hormel Black Label, Columbus, Jennie-O and more than 30 other beloved brands. The company is a member of the S&P 500 Index and the S&P 500 Dividend Aristocrats, was named one of the best companies to work for by U.S. News & World Report, one of America’s most responsible companies by Newsweek, recognized by TIME magazine as one of the World’s Best Companies, and has received numerous other awards and accolades for its corporate responsibility and community service efforts.

The company lives by its purpose statement — Inspired People. Inspired Food. — to bring some of the world’s most trusted and iconic brands to tables across the globe. For more information, visit . RESPONSIBILITIES:

Business planning, P&L management, business initiative execution:
Develops and executes the annual operating plan (AOP) financial targets. Establishes business objectives, strategies, and tactics to attain AOP. Achieves volume, net revenue, and gross margin targets.  Brand Equity Management:
Leads brand equity development and consumer engagement strategies and tactics to achieve consumer and business objectives. Works with agency partners to create annual consumer media, promotion and public relations plans.

Innovation/Renovation:
Leads future growth by identifying new product and line extension opportunities by analyzing consumer trends, determining specific market needs and potential, and building a business case. Actively manages total branded portfolio to ensure relevancy (sku rationalization, PPA, all customer/consumer touchpoints) Sales Enablement:  Fosters strong relationships with the Direct Sales and Distribution Team, as well as our Agency Partners (Brokers) that support our C-store and Unattended retail initiatives.  

Provides strategic support (presentations, support materials) to enable our commitment to being an indispensable business partner and thought leader in the Convenience channel.  Cost and Margin Leadership:
Leads operations, logistics, forecasting, and purchasing departments to management of finished goods and supply inventories.  Leads and manages indirect cross-functional team members to accomplish projects that support brand initiatives and business needs.

Channel Development:  Works collaboratively with category management on strategic selling. Develops trade strategy. Monitors marketplace dynamics and implements corrective action when and where necessary.

Cross-Functional Collaboration:

Establishes strong and trusted working relationships with cross functional team members.

QUALIFICATIONS:

This position will be offered as either a Brand Manager I or Brand Manager II level depending on candidates experience and skillset. Required Bachelor’s degree3+ years of marketing or Brand Management experience.

Retail/CPG marketing or sales experience preferred

Pattern of initiative

Proven problem-solving and decision-making skills

Ability to work effectively in a team environment on a variety of complex projects

Strong analytical and time management skills

Highly developed interpersonal and organizational skills

Well-developed written and verbal…