Digital Marketer

LOCATION:

Winnipeg, Manitoba (Hybrid or Remote considered)
TERM:  1-year contract with potential to be a permanent position

START DATE:

Early January 2027
Canada’s History Society is seeking a highly organized and collaborative Digital Marketer with proven experience. Reporting to the Digital Media Director, this role supports the planning, delivery, and reporting for subscriptions, donations and award program recognition.
The ideal candidate is detail-oriented, comfortable managing multiple overlapping projects, and has strong prioritization, problem-solving and communication skills.
RESPONSIBILITIES   Develop comprehensive strategies alongside the Digital Media Director and collaborate with the wider subscription, donation and programs marketing teams
Ensure that our websites and platforms accurately reflects current and up-to-date information related to subscriptions and donations that is easy to navigate and follows the correct customer journey and funnel as required
Create and/or facilitate digital content across social media platforms in a strategic and thoughtful approach to visitor growth and engagement
Lead monthly, quarterly and annual reporting and metrics tracking and analysis to drive growth across our various digital activities and to feed into the larger marketing strategy as a whole
Evaluate new platforms and technologies and stay current with digital marketing trends, tools and strategies
Build and maintain a schedule and calendar of events as part of the larger omni-channel marketing strategy
Participate in the creation and maintenance of a bilingual content strategy and anticipate translation needs
Monitor and keep current on website usage trends
QUALIFICATIONS   3–5+ years of relevant experience in product and/or subscription-based marketing,performance marketing (SEM & programmatic), search engine optimization (SEO), and employing the Google suite of marketing tools (Google Ads, Ads Manager, Adsense, Analytics)
Effective copywriting skills for online digital performance and engagement, with an understanding of email automation flows and user journeys
Proven ability to work in a fast-paced environment with multiple projects and deadlines
Excellent relationship-building skills, especially with advertisers, donors, subscribers and peer organizations

Experience with digital tools such as, but not limited to:
Basecamp, Mailchimp, Office 365, Survey Monkey, Zoom, content management systems, customer relationship management platforms (Salesforce), ad managers (CBC Max, Linked In, Meta, You Tube), multimedia editing (Photoshop, Premier Pro, Audacity), Canada Helps
Passionate about Canada and the diversity of its people and histories
Excellent written and verbal communication skills in English is required; fluency in French is considered an asset
Ability to work with external third-parties if necessary, or roll up your sleeves and “get into the weeds” as needed
OTHER   This in an ideal role for a mid-career professional seeking room to grow and learn, but experienced enough to work competently and professionally without much need forday-to-day guidance.
This employee position reports directly to the Digital Media Director.
This position can be remote.
Salary: $56,000/yr plus benefits this rate reflects 4 days per week.
ABOUT CANADA’S HISTORY SOCIETY  Established as a national charitable organization in 1994, Canada’s History Society strengthens understanding about the complex and diverse stories of Canada’s past. The Society’s work includes Canada’s History magazine (formerly The Beaver), Kayak:
Canada’s History Magazine for Kids / Navigue dans l’histoire du Canada,  and
The Society oversees the Governor General’s History Awards, annually recognizing the outstanding work of teachers, academics, museums, community groups and popular storytellers. Our education and youth programs support teachers and students in the classroom.