Multi-Channel Marketer Apprenticeship - Level 3 - Brand & Marketing

Multi-Channel Marketer Apprenticeship
- Level 3 - Brand & Marketing
- Belfast/Cardiff/Glasgow

Contract Type: Fixed-Term Apprenticeship, Full-time for 18 months

Department: Nations Brand & Marketing

Location: Belfast
- Broadcasting House, Cardiff - 3 Central Square, Glasgow
- Pacific Quay

Salary: £24,650

Job Requisition : 55553

Job Closing Date: 24 November 2026

Belfast, G , BT2 8HQ

Join us as an apprentice at the BBC to give yourself the opportunity to kick‑start your career in a job you'll love. We’re committed to your skills and talent development. You’ll learn on‑the‑job, developing your knowledge and skills in an area that interests you, whilst working towards your apprenticeship qualification with one of our learning providers.

The BBC’s reach spans TV, radio, online, and beyond, and our marketing teams make sure every audience knows where to find the stories they love. As a Multi‑Channel Marketer apprentice, you’ll learn how to plan, create, and deliver campaigns across digital, social, and traditional platforms, helping us connect with millions of people every day. Are you passionate about content, proactive and eager to learn about marketing?

If the answer is ‘yes’ our Multi‑Channel Marketer Level 3 Apprenticeship is for you!

Want to find out more? Watch recordings from our webinar series on our Life at the BBC You Tube playlist to learn more about this scheme and other opportunities we offer, and hear from current apprentices about their experiences.

The Content Marketing team at the BBC are responsible for marketing some of the best loved content brands in the UK. It’s a huge portfolio of brands including Traitors, Strictly, Race Across the World, Glastonbury, World Cup, Wimbledon, The Apprentice, Line of Duty, Radio 1 through to Radio 6 Music and more. Essentially if it exists on iPlayer or Sounds, the role of Marketing is to help audiences discover the more relevant content for them to enjoy.

The Marketing team decides who we want to tell about this show, the Creative team develops the adverts and messages, and the Media team work out the best places to put those adverts so that audience actually sees them. So you’ll be working with an amazingly talented bunch of experts devising marketing campaigns that drive audiences to watch and listen to our content!

You’ll learn all about how we plan campaigns across these media channels and that different channels need different types and formats of creative, also that campaigns need to be coordinated and legally compliant. You’ll also learn how we use data to research the audience, review our competitors and measure success.

As a Multi‑Channel Marketer (MCM
27) apprentice, this is hands on chance to learn, grow, and contribute – you will:

• Work with a BBC team to develop and deliver campaigns relevant to that team.
• Contribute to the creation of brilliant content which will helps audiences engage with the BBC.
• Potentially analyse performance data to see what’s working, and help improve future campaigns.
• Support the team with scheduling and campaigns, ensuring they are kept on track.
• Learn tools, techniques and strategies that contribute to world class marketing!

You’ll study for your industry recognised apprenticeship qualification, learning both on and off the job. This means you’ll spend at least one day a week studying for a Level 3 Multi‑Channel Marketer apprenticeship with our learning provider, using its virtual delivery platform.

For more information on what you will study during the scheme, please see the Multi‑Channel Marketer standard.

We’re interested in your passion for working at the BBC and…