Category Manager, Customer Communication

Position Title:

Category Manager, Customer Communication Position Type:
Regular - Full-Time Grade:
Grade 05

Requisition  Category Manager - Customer Communication About McCain. At McCain, we're feeding the world: from French fries to Smiles, we contribute to the important role food plays in people's lives. That's why we're dedicated to ensuring our core values-Family, Authentic, Trusted, and Quality-shine through every day. As a privately owned family company with over 60 years of experience, a presence in more than 160 countries, and a global team of 22,000 people, our values and culture are at the heart of everything we do.

We believe that we can work together, along with our business and community partners, to bring sustainable growth and positive change today, tomorrow, and for generations to come. Join us and see how you can MAKE IT at McCain! Why join the McCain family. Your Life - we're here to help you fulfil your potential, flourish, and thrive in work and life.

Your Success - work alongside passionate individuals who are committed to supporting your career ambitions, drive, and success. Your Impact - we want you to make a meaningful, lasting impact for you, for your colleagues, and for the business. About the role. In every role, McCainers are ambitious, curious, and interested in helping each other create good work experiences. We think about the customer and make doing business with McCain easy.

Reporting to the Senior Category Manager - Category Strategy, this is a high-impact, execution-focused role at the heart of the Category Growth team. As Category Manager - Customer Communications, you will bring McCain's Customer Value Proposition to life across retail, QSR and food service channels-helping to drive brand preference and deliver sustainable customer and business growth. You'll own the delivery of insight-led, omni-channel customer communications, shaping how McCain shows up with customers at every touchpoint.

From leading customer sell-ins and coordinating trade engagement events, to providing sharp commercial analysis that informs planning and decision-making, your work will directly influence commercial outcomes. Partnering closely with channel and environment specialists, and a broad range of cross-functional teams, you'll ensure communications are relevant, compelling and tailored to customer needs-while remaining agile to changing market dynamics. You'll also play a key role in equipping the GB leadership team with customer insight that supports effective business planning and strategic direction.

Leadership Principles. Our principles, each with related practices, guide our actions across the organisation. Together, they address how McCain interacts with our customers and employees, and how we work as individuals and collectively to find success. While each role adheres to the Leadership Principles, individual roles may focus more on a specific principle or principles. We are customer obsessed. Customers are our starting point.

By understanding their needs and leveraging data and consumer insights, we drive mutual success. We think big and plan ahead. Through ambition, curiosity, and smart risks, we can accomplish goals, refine processes, and innovate to scale success. We bring out the best in our people. We create safe spaces for our people so that trust and empowerment come naturally. Inclusion is about listening first, showing humility, and working together.

We act like owners. Together, we clear obstacles and do the work that makes us all successful and proud to be part of McCain. Accountabilities. Execute Category Strategy Initiatives Bring category strategy to life by partnering with environment and channel specialists to develop initiatives that work across multiple channels and customer types. Proactively collaborate with Commercial Operations, Sales, Marketing, Innovation and international teams to ensure strong alignment and flawless execution.

Lead Omni-Channel Customer Communications Develop and deliver best-in-class omni-channel communication plans using the 3

Cs framework, ensuring consistent, tailored messaging across all customer touchpoints. Create…